tag:blogger.com,1999:blog-25498732520731902542024-03-05T14:08:01.645+00:00Entrepreneurship educationInviting you to add your thoughts on how we can use entrepreneurship education to change midsets and make a differenceShai Vyakarnamhttp://www.blogger.com/profile/13998572320761913090noreply@blogger.comBlogger79125tag:blogger.com,1999:blog-2549873252073190254.post-47474815901127444532020-10-29T15:36:00.000+00:002020-10-29T15:36:48.096+00:00<p> </p><p class="MsoNormal"><b><span lang="EN-US" style="mso-ansi-language: EN-US;">At times
of uncertainty – how do you scale up your business?<o:p></o:p></span></b></p>
<p class="MsoNormal"><span lang="EN-US" style="mso-ansi-language: EN-US;">It is hard
to make decisions at times of uncertainty when data is limited and when we have
a huge number of choices. This is a rather obvious statement. What does this
mean for us?<o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-US" style="mso-ansi-language: EN-US;">Irrespective
of the uncertainties we need some kind of hypothesis that we can work to so we
can test, re-test and firm up actions that work to either reduce the risk of
mistakes or optimize our decisions for success.<o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-US" style="mso-ansi-language: EN-US;">Management
theorists and practitioners have developed a huge range of tools for shaping
strategy and even for managing operations. Few of them connect in a coherent
way.<span style="mso-spacerun: yes;"> </span>One of the reasons for the
incoherence is that most management theories emanate from Business Schools,
which are arranged according to focused departments that, in-turn, align with academic
journals. So the faculty that want to progress in their careers need to remain
focused on their departmental affiliations. <o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-US" style="mso-ansi-language: EN-US;">As one
entrepreneur said to me many years ago…..”You have Departments – we have
problems to solve”. <o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-US" style="mso-ansi-language: EN-US;">Therefore a
typical growth strategy does not necessarily connect to manufacturing,
services, deployment of technology, the funding or the cash flow projections.
Often we see budget projections of growth that reflect some kind of hockey
stick sales line. But how does this connect to what we have to do to make it
happen? Gross profit margins are derived from assumptions or recent data but
not tied into something that is unseen in the general conversation – for
example cost of customer acquisition, development of distributors’ programmes
and so forth. <o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-US" style="mso-ansi-language: EN-US;">Actually
what we need once a growth strategy has been formulated, taking into account
the market spaces the firm operates in, its competition and the opportunities
and threats they perceive is a framework to help keep in step with the chosen
direction. This is described below.<o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-US" style="mso-ansi-language: EN-US;">Meanwhile
here are three steps that we can take to scaling up our businesses.<o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-US" style="mso-ansi-language: EN-US;">The first
is to recognize that there are possibly three very different timelines. One may
be for the type of business you have in mind. Is it for a lifestyle, where your
horizon is set for say 20+ years? Another is for capital gains using venture
funding. In this case your horizon may be much closer – say 7 years. <o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-US" style="mso-ansi-language: EN-US;">But there
is a third, which is rarely factored in and that is how long will it take for
our venture to reach its own level of maturity, i.e. when we have reached the
maximum potential of customer numbers.<span style="mso-spacerun: yes;">
</span>This can vary hugely from about 5 – 7 years to 12 – 15 years depending
on whether we are in light touch “tech” or in highly regulated and complex
industrial projects. In summary – it is crucial to understand our customer
acquisition journey time.<o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-US" style="mso-ansi-language: EN-US;">The second
element is about gaining a deep understanding of our market space and the
implications that has on our value proposition, distribution and sales channels
and where we compete and with whom.<span style="mso-spacerun: yes;"> </span>This
is actually quite hard because of the challenges of securing a fine grain view
of markets, customers’ needs and how the overall distribution system works. <o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-US" style="mso-ansi-language: EN-US;">One of the
reasons for this difficulty is that markets are impacted by technology and
there is a convergence and it is at the intersections of these sources of
convergence that we find opportunity. Therefore the old fashioned ways of
segmenting according to industry classifications and geographies are
insufficient for the way markets are becoming spaces rather than remaining
static. <o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-US" style="mso-ansi-language: EN-US;">It can be
argued that because we are not able, fully, to understand our market spaces and
the resultant actions with our external world, we tend to throw money at the
problem by seeking venture funds, loans and grants.<span style="mso-spacerun: yes;"> </span>The typical metrics in firms are sales, cash
flow and these are managed through budgets as the core performance
measurements. These are of course crucial but we default to them because we can
rather than because they tell us what we need to know and use. <o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-US" style="mso-ansi-language: EN-US;">We do not,
for example, measure the rate of customer acquisition against the total
potential; we do not measure our deployment capability or review our IP
position vis a vis competing technologies and solutions.<span style="mso-spacerun: yes;"> </span>In order to properly deploy our scarce
resources into the most lucrative market spaces we need to bring about a
business and revenue model that ties together the journey; the nature of our
offer and how best to harness our value proposition to the customer bases we
have identified. It is the tying together of these rather operational sounding
activities that gives us our scale up strategy.<o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-US" style="mso-ansi-language: EN-US;">Finally,
sometimes, just sometimes, teams need a helping hand to pull all this together especially
when times and scenarios are uncertain and there are so many make or break
decisions to navigate. It is here we return to the idea of a framework that can
help navigate all the various vectors of growth.<span style="mso-spacerun: yes;"> </span>Understanding the outside world, deploying
resources to harness the changing opportunities and trading off one set of
resources against another to make the most of what we can through business and
revenue models that link back to strategy. <o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-US" style="mso-ansi-language: EN-US;">To get you
started with bringing coherence to your decisions in uncertain times please
take a look at <a href="https://www.thetriplechasm.com/">https://www.thetriplechasm.com/</a>
for helpful blogs, tools and thoughtful articles. <o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-US" style="mso-ansi-language: EN-US;"><o:p> </o:p></span></p>
<p class="MsoNormal"><span lang="EN-US" style="mso-ansi-language: EN-US;"><o:p> </o:p></span></p>
<p class="MsoNormal"><span lang="EN-US" style="mso-ansi-language: EN-US;"><o:p> </o:p></span></p>Shai Vyakarnamhttp://www.blogger.com/profile/13998572320761913090noreply@blogger.com0tag:blogger.com,1999:blog-2549873252073190254.post-26124575720987317982020-07-15T13:05:00.005+00:002020-09-04T08:03:28.732+00:00Looking for jobs or creating jobs! We need the jungle cry of a new Tarzan!<div dir="ltr" style="text-align: left;" trbidi="on">
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<span lang="" style="mso-ansi-language: EN-US;">There had
been a perfect storm in the 1970s, just as the UK economy had started to
recover in the post war era. The perfect storm included the oil crises of 1973
and 1979 when the price per barrel of oil shot up by 400%. The Coal miners went
on strike and this led to a 3-day week. I can remember that quite vividly, as I
started my working life during the cold winter months, working in the office
with lanterns and coats on!<span style="mso-spacerun: yes;"> </span></span><a href="https://en.wikipedia.org/wiki/Three-Day_Week">https://en.wikipedia.org/wiki/Three-Day_Week</a><o:p></o:p></div>
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<span lang="" style="mso-ansi-language: EN-US;">This led to
a sense of an urgent need for a new agenda and Mrs Thatcher came to power in
1979 on a strong right of centre agenda to reduce government’s role in industry
and to take back control from the Trade Unions. Privatization followed and
capitalism took root. There is another story to be told another time. The point
here is that the decimation of the publicly owned dated industries in coal
and<span style="mso-spacerun: yes;"> </span>steel (in particular) meant that
something had to be done to cope with the mass unemployment that resulted
from the new policies.<o:p></o:p></span></div>
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<span lang="" style="mso-ansi-language: EN-US;">With a
strongly held philosophy of individual responsibility, the Government, together
with big businesses began to establish support for start-ups. They also
introduced subsidies for small established firms to assist them with marketing,
training and various Awards were also born at this time to help create a
positive atmosphere and help celebrate success (however it was defined).<o:p></o:p></span></div>
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<span lang="" style="mso-ansi-language: EN-US;">At regional
levels Agencies were created to direct the funding from Government towards all
the various campaigns of activity (I can recall evaluating 22 of them), while
social enterprises were created such as Business in the Community; Prince’s
Youth Business Trust and Shell Livewire.<o:p></o:p></span></div>
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<span lang="" style="mso-ansi-language: EN-US;">The
Government’s iconic Dept of Trade and Industry was led by Michael Helestine who
was very active in promoting a strong message. His demeanor and golden hair
bobbing about in interviews earned him the nick name of Tarzan. There was no
question – his drive and passion pushed along the free market agenda and
support for SMEs, as did the energy of Lord Young and numerous others.<o:p></o:p></span></div>
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<span lang="" style="mso-ansi-language: EN-US;">The point
here is to learn from the lessons of history – and for Government which is
being amazingly proactive in supporting firms to hold on to talent and families’ survival – might consider directing some of the
unemployment benefits and regulations towards enabling individuals into self-employment or the creation of new
businesses.<o:p></o:p></span></div>
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<span lang="" style="mso-ansi-language: EN-US;">Owing to
the effects of the period of austerity (by the Conservative Party) we have been
left with Agencies that are dehydrated and lacking anything other than boxes
they can tick. From national agencies that existed in the 1970s and 1980s,
policies changed to go regional and have since been
further localized with Local Enterprise Partnerships. So, we are now in a
position when no one can take a big picture view of what to do. For local, I
also read parochial and this is where the disconnects can arise between what we
need now to recover from the shock of Covid 19 and what exists as
infrastructure to help solve the problems.<o:p></o:p></span></div>
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<span lang="" style="mso-ansi-language: EN-US;">Employment
protection and shielding the economy from bankruptcies is crucial for now but I
suspect we will all change the way we do things and so entrepreneurs need to be
encouraged to come forward with creative and sustainable solutions. <o:p></o:p></span></div>
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<span lang="" style="mso-ansi-language: EN-US;">Over the
past few decades Universities had become hubs for new venture creation through
investments in the Higher Education Innovation Fund and a variety of other
resources being directed to them. But – the main source of funds have been
international students and that is going to be very hard hit, compounded by
narrow views on the issuing of student visas. This means that what would
otherwise be strong regional institutions with the capacity and capabilities
for stimulating new venture creation are vulnerable. <o:p></o:p></span></div>
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<span lang="" style="mso-ansi-language: EN-US;">The
Government, especially the Chancellor seems to be jumping from one policy tree
to another on job retention but who is there are the senior policy level to put
out the Tarzan like jungle call for job creation? Does the Government </span>expect
job creation to be from state and established enterprise. What will fuel their
growth to create those jobs? We are back to the debates of the later 1980s when
Business Growth became the focus on policies – in search of the magic 4% of
firms that were so-called Gazelles. These were due to create the jobs, but in
reality as policy makers abandoned the search for Gazelles and more recently
for unicorns, private sector business angels, accelerators and incubators have
been filing the void. And they too are now challenged by what has happened to financial
markets and rental incomes. <o:p></o:p></div>
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Having checked with the Chairman of Enterprise Educators
UK – Gareth Trainer – we agreed that it is time for a flagship business
creation agency or campaign to go beyond enhanced career prospects. The reality
of trying to find apprenticeships with companies struggling to survive just
seems unrealistic if worthwhile.<o:p></o:p></div>
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As Gareth pointed out: <i>“The Government has rightly
identified that youth unemployment and career glass ceilings are going to apply.
Why not stimulate youth entrepreneurship?<span style="mso-spacerun: yes;">
</span>They commissioned the Prince’s Trust to review youth entrepreneurship
policy ages ago and the Government still haven’t allowed their report to be
fully published… what are they waiting for? Meanwhile Ofsted have removed from
the inspectorate the role of national lead for business, economics and
enterprise, leaving the remaining subject heads to “look out’ for enterprise in
schools… I think without expert help that is likely to be challenging. I guess, in summary, there doesn't seem to be comparable levels of Government noise about self-employment and entrepreneurship as there was following previous economic crises." </i></div>
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There is some good news on the horizon, in the sense that
policies are going to be put in place for a Green agenda that is going to make
a difference. We are also likely to see other measures for the enhancement of
science and technology and perhaps various rescue packages for certain
industries. <o:p></o:p></div>
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We clearly need new ideas and solutions at this time. This
would be good news at macro levels together with any fiscal and economic
policies to support the movement.<o:p></o:p></div>
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At meso levels we need regional and industry sectors to
be strengthened to cope with what happens on the ground. Many of the agencies
that exist – just exist. Austerity has affected them all and we need them to be
empowered and skilled up as well as scaled up to cope with what is needed.<o:p></o:p></div>
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And at a micro level, COVID 19 has made us look both
inside and outside for how we not only come out of the crisis, but how we
recreate the future. At Universities(for example) <span style="mso-spacerun: yes;"> </span>– can placement years in universities be
converted to self-employed placement years; fewer businesses will have the
funding or environment to support traditional placements so this seems like a
fix that could have broader impact. <o:p></o:p></div>
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<span lang="" style="mso-ansi-language: EN-US;">We need
fresh insights in policy and a new discourse needs to be created from the
Billions being put into the economy for job protection towards job creation,
turbo charging the agenda through new venture creation and appropriate work
experiences. <o:p></o:p></span></div>
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<span lang="" style="mso-ansi-language: EN-US;">And, can we
get a modern day cheer leader, a new Tarzan, whose word counts for something
working with a community of people who know what they are talking about.<o:p></o:p></span></div>
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Shai Vyakarnamhttp://www.blogger.com/profile/13998572320761913090noreply@blogger.com0tag:blogger.com,1999:blog-2549873252073190254.post-16438163262189230152020-03-28T07:38:00.001+00:002020-03-28T07:38:11.294+00:00Business Angels and Investors need to step up, not run for the hills!!<div dir="ltr" style="text-align: left;" trbidi="on">
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Covid 19 is hitting all of us really hard. On many levels we are in a period of uncertainty. While we struggle with supermarket shopping or going for walks in our favourite locations, the (dare I say it) tsunami of distress is yet to come in countries that can barely afford regular health care. The projections from Imperial University of possible deaths in the region of 40 million on current trends and with no mechanisms to halt the spread of Covid 19 are scary to say the least.<o:p></o:p></div>
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Governments can do what they can do. In the end they are slowed by their procedures, political posturing and various bottlenecks.<o:p></o:p></div>
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So, is it time for investors and business angels, perhaps with philanthropic organisations and individuals to step up and provide the resources and inspiration to make a difference – at speed?<o:p></o:p></div>
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From what I have seen and heard recently; investors have run for the hills. They have discounted valuation on new investment opportunities because all they can see is risk. Fair enough – but they are not in as much trouble as the average homeless person. Come on, guys show us that empathy and a long view is possible and that at a time like this we can show some vision. Some VCs and Business Angels may well have stepped out on to the streets and clapped and cheered for the NHS. How about giving us a reason to clap and cheer for you?<o:p></o:p></div>
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I could make this a really long and reasoned blog (or rant) but let us stick to some basics for UK for now and make it wider for other countries.<o:p></o:p></div>
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How about – as part of fiscal reforms the HMRC looks at making SEIS and EIS even more attractive for Business Angels. Sharing risks a bit with them. Afterall for many it could be their pensions we are asking them to risk.<o:p></o:p></div>
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And how about Business Angel groups coming together to raise a single fund to address the needs of Covid 19. These could be with diagnostics, ventilators, social enterprises and physical infrastructure. And not just for UK needs – but look more widely at global requirements.<o:p></o:p></div>
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But here is the thing guys – let us set IRRs and terms and conditions that look more like grants than they do for mythical Unicorn returns.<o:p></o:p></div>
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How about setting a modest target of £100m to call for 10 – 15 potentially breakthrough innovations in cracking the Corona Virus. There is an entire community of scientists and researchers who have potential solutions and nowhere to turn.<o:p></o:p></div>
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Let us see some leadership – not so much running for the hills as stepping up to the plate.<o:p></o:p></div>
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Shai Vyakarnamhttp://www.blogger.com/profile/13998572320761913090noreply@blogger.com0tag:blogger.com,1999:blog-2549873252073190254.post-33098539559186136792018-12-03T11:26:00.000+00:002018-12-03T11:26:09.504+00:00Unlocking the spirit of Enterprise: Lesson from Swami Vivekananda<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-size: 14pt; line-height: 28px;">This is a summary of a talk I gave on the occasion of celebrating 125<sup>th</sup>year of the Chicago address of Swami Vivekananda “The modern monk”. The talk was arranged by the Vedanta Centre (Bourne End) and hosted at the Indian YMCA on 2<sup>nd</sup>December 2018.<o:p></o:p></span></div>
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<span style="font-size: 14pt; line-height: 28px;">It is not often I get a chance to think about the deeper meaning and purpose of my work and how it affects the lives of others. I hope that in sharing this I can connect with one of the teachings of Swami Vivekananda and how his message may have been helpful to many lives.<o:p></o:p></span></div>
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<span style="font-size: 14pt; line-height: 28px;">In 1986 when I completed my PhD I had concluded, that one way for Management and Business Schools to be socially relevant would be for them to embrace entrepreneurship development as this would make a difference at the grass roots. It was all very well equipping young people for life in corporate but what was the bigger purpose? <o:p></o:p></span></div>
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<span style="font-size: 14pt; line-height: 28px;">My parents, in particular my father had been feeding me on a diet of philosophies throughout my childhood and early twenties. In fact, one of the strong memories of his words was that of being a “Karma Yogi”. While he was light hearted in the way he described this character of himself – he was very serious in the way he lived his life. And I can also recall various in the 1970s and 1980s when my parents hosted musical concerts. They did not need to do any of this. It was not their job. But they felt it was their work – to promote Carnatic music and culture at the highest levels. <o:p></o:p></span></div>
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<span style="font-size: 14pt; line-height: 28px;">What do I mean by this? To get ready for today I recalled my memories but also looked up the “Complete Works of Swami Vivekananda”, a wonderful legacy of my late father-in-law. Luckily for me I only needed chapter one of volume one!! <o:p></o:p></span></div>
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<span style="font-size: 14pt; line-height: 28px;">Karma is defined by the notion of doing work, the notion of constant activity and the effects of those actions. Of course Swami Vivekananda goes much deeper into the definition but I want to focus only one small part of it. <o:p></o:p></span></div>
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<span style="font-size: 14pt; line-height: 28px;">In defining Karma – Swami Vivekananda says the main goal of mankind is knowledge, rather than seeking pleasure or avoiding pain, because as we find that inner knowledge so we find our goal. He argues that pain and pleasure are transient and although they can mould character they are not the goal. He also argues that good and evil help to mould character and. it is the light and shade moments of life that help to shape us and sometimes the harder times, the pain and the disappointments can be more powerful in making us who we are.<o:p></o:p></span></div>
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<span style="font-size: 14pt; line-height: 28px;">What is it that I have learned from the principles of Karma that has enabled me to educate, mentor or inspire the students into either stopping or taking action?<o:p></o:p></span></div>
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<span style="font-size: 14pt; line-height: 28px;">One of the most common starting points of a conversation with me from my students – and there have been several hundred each year for the past 20 years – is “Dr Shai I have an idea…” Many of these ideas just fizzle out and a few take shape into ventures – which are either profit making or social enterprises. What is our role in this?<o:p></o:p></span></div>
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<span style="font-size: 14pt; line-height: 28px;">One of the lessons in understanding Karma Yoga is that we may be driven by the nature of who we are and this in turn is thought to be built on three characteristics;– being Sattva; Rajas and Tamas. In simple terms these are the desire of equilibrium; the pursuit of activity and the pursuit of happiness which itself can lead to inactivity or darkness.<o:p></o:p></span></div>
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<span style="font-size: 14pt; line-height: 28px;">When I see students who are seeking Sattva – or equilibrium – I feel they will find their own way into entrepreneurship or other form of employment that enables them to achieve the balance they seek. Their priority is to have and seek balance. What a wonderful gift.<o:p></o:p></span></div>
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<span style="font-size: 14pt; line-height: 28px;">An amusing side story is that I was a Visiting Professor in Denmark at Aarhus University, I learnt about their philosophy of Hygge – which is to strive to be content. I do not wish to oversimplify Scandinavian culture or misrepresent it in any way but I did get the “vibe” that the desire to be contented was a powerful motive. There is a bigger question, but that is outside the scope of this talk.<o:p></o:p></span></div>
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<span style="font-size: 14pt; line-height: 28px;">What is an enterprise educator’s role in this? Is there a common set of ideals that can inform us in how we can act? Are we even relevant to a society that seeks contentment? How does one unlock the entrepreneurial spirit in such an environment? Do we touch on the right motives if we say that those who seek a life through Sattva are to be introduced to the material successes of entrepreneurship? Unlikely. It may be more effective to help them see other forms of contentment that can be derived from entrepreneurship. </span><span style="font-size: 14pt;">Possibly those who seek the path of Sattva are driven more by altruistic or quasi altruistic motives and we need to find out what these are or how they can be linked together?</span></div>
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<span style="font-size: 14pt; line-height: 28px;">For me the challenge of this drive for Sattva – or Hygge is that it somewhat flies in the face of the entrepreneurial character, which is driven so much by restlessness and need for action. Is there not a conflict between desire for action and desire for contentment. I am still puzzling over this. <o:p></o:p></span></div>
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<span style="font-size: 14pt; line-height: 28px;">Those who are driven by activity – Rajas if you like - only need guidance on the small detail and practicalities of making their idea happen. The inner drive is there – and the work ethic that goes with it. They are curious, strive for the knowledge and only need a gentle steer to help them on their way. <o:p></o:p></span></div>
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<span style="font-size: 14pt; line-height: 28px;">Sometimes they also need to think about the meaningfulness of their venture. Not all ideas are going to make meaning in society or touch humanity. Many ideas are just there because it has excited the founder, but if the idea did not exist no one would miss them. In other words, the idea has been driven either by the desire to get pleasure from bringing it to life – it could be a technological solution, it could be something aesthetic or it could be to make money believing that wealth will bring happiness. So the pursuit of happiness overtakes the desire for making meaning. <o:p></o:p></span></div>
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<span style="font-size: 14pt; line-height: 28px;">Another aspect of being driven by Rajas is to overcome problems that we see on the planet. We are driven to, for example, deal with the UN - Sustainable Development Goals – reduce poverty, provide clean water, care for human health and so forth. These are more purposeful manifestations of Karma – when they are driven by some inner goals to make a difference. Our work as educators and mentors would be to help find and define what these motives are that can make meaning.<o:p></o:p></span></div>
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<span style="font-size: 14pt; line-height: 28px;">Those whose nature is driven more by Tamas – is more of a challenge for us educators. It seems to us, that the entrepreneur is not motivated, nor takes the necessary set of actions. They seem not to dig deep into themselves nor to seek the knowledge they need to flourish. <o:p></o:p></span></div>
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<span style="font-size: 14pt; line-height: 28px;">Beyond the lack of action, sometimes the Tamasik ideas, seem irrelevant to the needs of humanity. For example, there is an average of over 6,000 Apps launched per day on the Android store!! This is wonderful at some level as every so often there is an accidental gem that is launched but the vast majority is nothing more than ideas. They are, for me, a lazy form of enterprise creation. And if we look at the content of the App Stores, we have to ask ourselves, in what way do they, if at all make a difference to humanity? Maybe they cause a sparkle of action among those who develop and launch the App and eventually the confidence and learnings results in more meaningful future directions.<o:p></o:p></span></div>
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<span style="font-size: 14pt; line-height: 28px;">The other element of Tamas, the darker side, are clearly unethical. And it seems to take society a while to get a grip over them and to ensure that we do not just turn the other cheek and avoid conflict. The kind of conflict that will help erase them but cause upheaval on the way. </span><span style="font-size: 14pt;">I am referring here to betting websites, pay day loans, the uncontrolled spread of fake news and many other such businesses that prey on the weaker members of society.</span></div>
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<span style="font-size: 14pt; line-height: 28px;">How does the enterprise educator unlock ethical aspects of business ventures or encourage action from those whose motives are either Sattvik or Tamasik when our comfort zone is to attend to those who have a preference for action? This is a really big question and one tiny step towards answering this was provided to me at</span><span style="font-size: 14pt;"> the top of a chapter in a book I saw in the library of the Ramakrishna Ashram in Bangalore in 1996.</span></div>
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<span style="font-size: 14pt; line-height: 28px;">There had been an issue of priorities that had been on my mind, so I was grateful to go to a quiet corner to reflect. And as chance would have it I found the answer in a short “soundbite”.<o:p></o:p></span></div>
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<span style="font-size: 14pt; line-height: 28px;">The statement is: When the mind is full of little things where is the space for the big ideas?<o:p></o:p></span></div>
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<span style="font-size: 14pt; line-height: 28px;">It is this message that caused me to ask myself and all the entrepreneurs I have met throughout my career; what is the big picture? What is the purpose? How does what you do help humanity? And what action will you take.<o:p></o:p></span></div>
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<span style="font-size: 14pt; line-height: 28px;">Not all at once, but these questions have informed me in ways to inspire and teach some 30,000 students and entrepreneurs about entrepreneurship <o:p></o:p></span></div>
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<span style="font-size: 14pt; line-height: 28px;">I would like to thank Swami Vivekananda on behalf of all these people for having given me this knowledge and empowering their futures.<o:p></o:p></span></div>
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Shai Vyakarnamhttp://www.blogger.com/profile/13998572320761913090noreply@blogger.com0tag:blogger.com,1999:blog-2549873252073190254.post-17630327343436099912017-09-25T16:53:00.001+00:002017-09-25T16:53:34.347+00:00I came I studied I started a new business from my Cranfield MBA by Dan Bedi<div dir="ltr" style="text-align: left;" trbidi="on">
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Guest blog by Dan Bedi - MBA 2016-17<br />
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Dan came on the MBA at Cranfield to take a year out and develop his ideas. What Ihave learnt is how he has been single minded with his objective, drawn on all the resources and made friends along the way to enhance his chances! Go Dan.<br />
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<span style="font-size: 11pt;">Three years ago</span><span style="font-size: 11pt;">, </span><span style="font-size: 11pt;">I</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">was</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">sitting at</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">my</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">job</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">feeling</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">like</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">I</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">was</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">not</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">being</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">challenged</span><span style="font-size: 11pt;">, </span><span style="font-size: 11pt;">I</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">wanted</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">more</span><span style="font-size: 11pt;">. </span><span style="font-size: 11pt;">I</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">had</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">always</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">harboured</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">ambitions</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">of</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">starting</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">my</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">own</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">business</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">and</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">had</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">several</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">ideas</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">I</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">wanted</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">to</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">explore</span><span style="font-size: 11pt;">. </span><span style="font-size: 11pt;">I</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">often</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">used</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">my</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">commutes</span><span style="font-size: 11pt;"> to
work </span><span style="font-size: 11pt;">to</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">watch</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">TED</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">talks</span><span style="font-size: 11pt;">, </span><span style="font-size: 11pt;">read</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">articles</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">and</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">learn</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">more</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">about</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">business</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">and</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">different</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">industries</span><span style="font-size: 11pt;">. </span><span style="font-size: 11pt;">I</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">wanted</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">to</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">engage</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">with</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">my</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">entrepreneurial</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">side</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">properly</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">and</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">take</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">time</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">to</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">learn</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">as</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">much</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">as</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">I</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">could</span><span style="font-size: 11pt;">. I
chose to complete a full-time MBA at Cranfield School of Management. </span><span style="font-size: 11pt;">By</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">taking</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">the</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">year</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">out</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">and</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">fully</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">immersing</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">myself</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">in</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">the</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">MBA</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">community</span><span style="font-size: 11pt;"> I
aimed to further develop and challenge myself. </span><span style="font-size: 11pt;">I</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">knew</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">I</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">was</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">taking</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">a</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">risk</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">coming</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">out</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">of</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">employment</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">but</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">at</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">the</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">same</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">time</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">was</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">enthused</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">by</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">the</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">opportunities</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">ahead</span><span style="font-size: 11pt;">. <o:p></o:p></span></div>
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<span style="font-size: 11pt;">Here is what
happened.<o:p></o:p></span></div>
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<b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">The</span></u></b><b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span></u></b><b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">more</span></u></b><b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> you p</span></u></b><b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">ut</span></u></b><b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span></u></b><b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">in</span></u></b><b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span></u></b><b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span></u></b><b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span></u></b><b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">more</span></u></b><b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> you
</span></u></b><b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">get</span></u></b><b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span></u></b><b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">out</span></u></b><b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">….</span></u></b><b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">so</span></u></b><b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"><o:p></o:p></span></u></b></div>
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<span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">This</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">saying</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">is</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">one</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">I</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">apply</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">to</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">my</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">life</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">both</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">personally</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">and</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">in</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">workplace</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">. </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">I</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">knew</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">that</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">I</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">wanted</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">to</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">explore</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">my</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">business</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">ideas</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">and</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">learn</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">as</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">much</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">as</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">I</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">could</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">on</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">MBA</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">. <o:p></o:p></span></div>
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<span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Whilst on the MBA I</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">launched</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">an</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Entrepreneurship</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Club</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">. </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Out</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">of</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">our</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">cohort</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">of</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> 58 </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">MBAs</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">I</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">knew</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">there</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">were</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">a</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">few</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">with</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">ambitions</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">of</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">launching</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">their</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">own</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">ventures</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">. </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Our</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">cohort</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">voted</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">for</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">various</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> class </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">rep</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">roles</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">and</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">I</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">felt</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">it</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">was</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">important</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">that</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">there</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">should</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">be</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">an</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">entrepreneurial</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">link</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">. </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Once</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">elected</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">by</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">cohort</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">I</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">began</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">running</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">after</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">class</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">sessions</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">where</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">MBAs</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">could</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">come</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">and</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">discuss</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">a</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">business</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">idea</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">, </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">pitch</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">an</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">existing</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">business</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">problem</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">or</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">discuss</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">any</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">entrepreneurial</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">challenge</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">they</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">had</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">come</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">across</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">in</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">news</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">recently</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">. </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">This</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">was</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">an</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">enjoyable</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">outlet</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">for</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">course</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">from</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">volume</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">of</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">MBA</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">work</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">we</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">faced</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">. </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Soon</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">club</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">extended</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">across</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">entire</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">School</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">of</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Management</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">involving, for example,</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">students</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">from</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">MSc in Management and</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Entrepreneurship</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">. </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">The</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">spread</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">of</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">backgrounds</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">, </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">ages</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">and</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">gender</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">between</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">courses</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">led</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">to</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">a</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">real</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">positive</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">safe</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">environment</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">where</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">people</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">could</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">voice</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">their</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">business</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">ideas</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">and</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">work</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">them</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">through</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">with</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">a</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">wider</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">audience</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">. <o:p></o:p></span></div>
<div class="MsoNormal" style="text-align: justify;">
<br /></div>
<div class="MsoNormal" style="text-align: justify;">
<span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Prior</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">to</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">applying</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">to</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">MBA</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">VCIC</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> (</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Venture</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Capital</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Investment</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Competition</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">) </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">had</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">caught</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">my</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">attention</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">due</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">to</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">mentions</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">in</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">my</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">previous</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">role</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">. </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">The</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">competition</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">asks</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">teams</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">of</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">MBAs</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">to</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">act</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">as</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">VCs</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">, </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">reviewing</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">businesses</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">, choosing a business
to invest in, </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">pitching</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">to</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">an</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">investment</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">committee</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">of</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">external</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">VC</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">judges</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">and</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">then</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">negotiating</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">with</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">chosen</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">entrepreneur</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">. The preparation for this competition is
embedded into the timetable for the MBA to give students the best chance to
compete.<o:p></o:p></span></div>
<div class="MsoNormal" style="text-align: justify;">
<br /></div>
<div class="MsoNormal" style="text-align: justify;">
<span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Arriving</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">at</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Cranfield</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">I</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">knew</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">this</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">was</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">something</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">that</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">not</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">only</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">interested</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">me</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">but</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">would</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">provide</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">a</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">valuable</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">learning</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">experience</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">considering</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">investment</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">and</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">funding</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">route</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">I</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">wanted</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">to</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">take</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">as</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">an</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">entrepreneur</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">. </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">During</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">our</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">first</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">MBA week,</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">I</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">voiced</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">ambitions</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">of</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">competing</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">and</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">winning</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">competition</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">to</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">some</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">members</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">of</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">cohort</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">. </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Assembling</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">a</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">team</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">of</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">MBAs</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">together</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> in </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">week</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">one</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">based</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">on</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">information from alumni</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">we</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">began</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">training</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">towards</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">competing</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">in</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">competition</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">. </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Two</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">members</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">of</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">team</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">including</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">myself</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">had</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">some</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">previous</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">experience</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">in</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">this</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">sector</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">as</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">well</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">as</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">negotiation</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">training</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">. </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">We</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">began</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">training</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">regularly</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">throughout</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">term</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">one</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">. </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Winning</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">an</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">internal</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">competition</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">and</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">chosen</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">to</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">represent</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Cranfield</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">at</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">competition</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">team</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">flew</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">to</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Barcelona</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">to</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">compete</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">against</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">other</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Business Schools, such as Insead</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">, </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Oxford</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">and</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">LBS</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">. </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Our</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Cranfield</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">team</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">managed</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">to</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">not</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">only</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">win</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">entire</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">competition</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">but</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">also</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> win </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">entrepreneurs</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">choice</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">award</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">for</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">VC</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the entrepreneurs</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">would</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">most</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">like</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">to</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">work</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">with</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">. </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">After</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">this</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">success,</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">team</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">travelled</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">to</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">USA</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">to</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">compete</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">for</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Europe</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">against</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">schools</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">for</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">rest</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">of</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">world</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">. </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">The</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">entire</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">experience</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">was</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">a</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">fantastic</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">journey</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">and</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">allowed</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">some</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">key</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">learnings</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">to</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">be</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">taken</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">for</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">application</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">to</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">my</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">business</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">venture</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">. <o:p></o:p></span></div>
<div class="MsoNormal" style="text-align: justify;">
<br /></div>
<div class="MsoNormal" style="text-align: justify;">
<span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">The</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Bettany</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Centre</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> for Entrepreneurship
is another asset at Cranfield. The team at the Centre </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">has</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">helped</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">enormously</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">get</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">my</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">business</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">venture</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">off</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">ground</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">and</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">was</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">a</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">key</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">reason</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">for</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">choosing</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Cranfield</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">for</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">my</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">MBA</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">. </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">The</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">focus</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">on</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">entrepreneurship</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">helped</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">through</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">start</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">-</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">up</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">weekends</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">, </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">investor</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">days</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">as</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">well</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">as</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">introductions</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">to</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">key</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">alumni</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">who</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">have</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">provided</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">valuable</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">advice</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">and</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">support</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">throughout</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">start</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">-</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">up</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">experience</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">. </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">The</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> equity free injection
</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">of</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">£</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">15,000 </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">has</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">helped</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">in</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">getting</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> demo ready to help </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">secure</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">further</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">investment</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">.<o:p></o:p></span></div>
<div class="MsoNormal" style="text-align: justify;">
<br /></div>
<div class="MsoNormal" style="text-align: justify;">
<span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Currently</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">having</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">finished</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">MBA</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">we</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">have</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">successfully</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">launched</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">business</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">. </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">The</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Fan</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Area</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">is</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">a</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">digital</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">home</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">for</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">sports</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">fans</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">. </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">We</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">provide</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">latest</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">news</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">, </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">views</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">and</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">games</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">for</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">sports</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">fans</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">based</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">primarily</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">on</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">football (soccer)</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">. </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">The</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Fan</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Area</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">connects</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">fans</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">with</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">fans</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">, </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">fans</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">with</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">content</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">and</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">fans</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">with</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">businesses</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">. </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">We</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">have</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">benefitted</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">from</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">free</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">office</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">space</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">provided</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">by</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">university</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">in</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">their</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">incubation</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">hub</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">and</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">have</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">been</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">accepted</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">onto</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">a</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">competitive</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">accelerator</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">which</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">has</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">allowed</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">us</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">to</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">propel</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">business</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">forwards</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">. </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Closing</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">off</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">our</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">SEIS</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">investment</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">round</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">currently</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">there</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">are</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">exciting</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">times</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">ahead</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">in</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">discussions</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">with</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">several</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">large</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">organisations</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">ahead</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">of</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">the</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> 2018 </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">World</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Cup</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">in</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Russia</span><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">. <o:p></o:p></span></div>
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<br /></div>
<div class="MsoNormal">
<b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">Key</span></u></b><b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span></u></b><b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">lessons</span></u></b><b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span></u></b><b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">for </span></u></b><b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span></u></b><b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">future</span></u></b><b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span></u></b><b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">MBAs</span></u></b><b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span></u></b><b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: Calibri; mso-fareast-font-family: Calibri; mso-fareast-language: EN-GB;">with an
interest in entrepreneurship</span></u></b><b><u><span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"> </span></u></b><b><u><span style="color: #212121; font-size: 11.5pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;"><o:p></o:p></span></u></b></div>
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<br /></div>
<div class="MsoNormal" style="text-align: justify;">
I would advise future MBA
candidates to carefully consider what they want to
achieve from an
MBA. There is
so much opportunity on
any MBA course it’s easy to
forget what your goals are.
<o:p></o:p></div>
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<br /></div>
<div class="MsoNormal" style="text-align: justify;">
It is
important to stay focused in
business as life throws challenges at
you from all
angles. The MBA
has equipped me
to handle challenges not
only in the
workplace but also personally too
and I can
sincerely say that I
have developed academically, socially and
personally during my
time on the
Cranfield MBA. <o:p></o:p></div>
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<br /></div>
<div class="MsoNormal" style="text-align: justify;">
I knew that I
wanted to launch my
own business and
learn as much as
I could whilst on
my MBA. I
consciously threw myself into extra-curricular activities like the
entrepreneurship club and
the VCIC competition alongside my
studies. Driving toward my predefined aims throughout my
time on the
course helped me
form the relevant network and
get the advice and
support I needed to
get my goals off
the ground. <o:p></o:p></div>
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<br /></div>
<div class="MsoNormal">
<span style="color: #1f497d; font-size: 11.0pt; mso-bidi-font-family: "Arial Hebrew"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB;">Any
MBA or one at Cranfield?<o:p></o:p></span></div>
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<br /></div>
<div class="MsoNormal" style="text-align: justify;">
<span style="font-size: 11pt;">“</span><span style="font-size: 11pt;">Build</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">your</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">own</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">dreams</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">or</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">somebody</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">else</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">will</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">hire</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">you</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">to</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">build</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">theirs</span><span style="font-size: 11pt;">” –
</span><span style="font-size: 11pt;">Farrah</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">Gray</span><span style="font-size: 11pt;">. <o:p></o:p></span></div>
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<br /></div>
<div class="MsoNormal" style="text-align: justify;">
<span style="font-size: 11pt;">This</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">quote</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">resonates</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">with</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">me</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">strongly</span><span style="font-size: 11pt;">. </span><span style="font-size: 11pt;">Pre</span><span style="font-size: 11pt;">-</span><span style="font-size: 11pt;">MBA</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">I</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">knew</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">that</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">I</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">wanted</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">to</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">launch</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">my</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">own</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">business</span><span style="font-size: 11pt;">. </span><span style="font-size: 11pt;">Cranfield</span><span style="font-size: 11pt;">’</span><span style="font-size: 11pt;">s</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">links</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">to</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">entrepreneurship</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">were</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">apparent</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">to</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">me</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">pre</span><span style="font-size: 11pt;">-</span><span style="font-size: 11pt;">MBA</span><span style="font-size: 11pt;">. </span><span style="font-size: 11pt;">Sarah</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">Willingham</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">and</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">Nick</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">Jenkins</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">on</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">Dragons</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">Den</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">TV</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">Show</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">as</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">well</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">as</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">visiting</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">the</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">campus</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">and</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">seeing</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">the</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">Bettany</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">Centre</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">and</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">focus</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">on</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">entrepreneurship</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">showed</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">me</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">that</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">Cranfield</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">was</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">a</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">good</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">place</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">to</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">develop</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">the</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">idea</span><span style="font-size: 11pt;">. </span><span style="font-size: 11pt;">The</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">time</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">was</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">right</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">for</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">me</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">as</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">I</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">wanted</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">to</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">take</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">the</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">risk</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">associated</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">with</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">launching</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">my</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">own</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">business</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">early</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">in</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">my</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">career</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">and</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">Cranfield</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">provided</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">the</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">perfect</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">opportunity</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">to</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">build</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">my</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">own</span><span style="font-size: 11pt;"> </span><span style="font-size: 11pt;">dreams</span><span style="font-size: 11pt;">. <o:p></o:p></span></div>
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<br /></div>
<div class="MsoNormal" style="text-align: justify;">
<span style="font-size: 11pt;">The breadth and
depth of experiences of other students on the course means you will always find
the right people with whom you can start a new venture. The physical
facilities, access to equity free funding which you have to compete for and
access to real business people who know how to build companies made it ideal
from my point of view. Sure it is not in a city like London, Oxford or
Cambridge but that too has its advantages – you get to focus on your intentions
and get “time out”.<o:p></o:p></span></div>
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<br /></div>
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<br /></div>
<br />
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<br /></div>
<br /></div>
Shai Vyakarnamhttp://www.blogger.com/profile/13998572320761913090noreply@blogger.com0College Rd, Cranfield MK43 0AL, UK52.0740443 -0.6281493000000182331.8761378 -41.936743300000018 72.2719508 40.680444699999981tag:blogger.com,1999:blog-2549873252073190254.post-56013933539064214652017-07-31T05:50:00.000+00:002017-08-29T16:09:59.057+00:00MBA ranking for Entrepreneurship - do they tell the real story?<div dir="ltr" style="text-align: left;" trbidi="on">
<div class="MsoNormal">
<div class="MsoNormal">
<b>MBA ranking for Entrepreneurship – Do they tell the real
story<o:p></o:p></b></div>
</div>
<div class="MsoNormal">
<br />
<br />
I returned to Cranfield School of Management as Director of
the Bettany Centre for Entrepreneurship. Having been away in other Institutions
for a number of years, my abiding memory was that it was a strongly
entrepreneurial School, with many distinguished alumni. Afterall this is what
drew me back, in order to work with the alumni base to develop a strong set of
programmes and activities to engage the rest of the University which is strong
in aerospace, transport systems, manufacturing, energy environment and of
course defence in new venture creation.<o:p></o:p></div>
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<br /></div>
<div class="MsoNormal">
I was in for a shock if the FT ranking table is to be
believed. Cranfield are in 43<sup>rd</sup> place for entrepreneurship. Well
numbers don’t lie do they? Maybe we have
not played the ranking game well enough – but what I can say is that the
entrepreneurial alumni base is strong. Here is a bit of unashamed trumpeting of
some of our MBA alumni.<o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<b>Robert Wright</b> – started Connectair, eventually sold
it as CityFlier to BA – for a nice profit. He invested in Wizzair and helped
the founding entrepreneur – Josef Varadi make a huge success of the airline.<o:p></o:p></div>
<div class="MsoNormal">
<b>Sarah Willingham</b> – Made her fortune in the restaurant
business. Her big success was with the Bombay Bicycle company. Most recently
she was on Dragons Den and is now a mentor and investor.<o:p></o:p></div>
<div class="MsoNormal">
<b>Nick Jenkins – </b>most recently on Dragons Den – but is
on several boards, is a serial investor and that is because he made a great
exit from the firm he founded - Moonpig<b><o:p></o:p></b></div>
<div class="MsoNormal">
<b>Patrick Caiger Smith</b> and <o:p></o:p></div>
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<b>Simon Anderson – </b>formed their alliance at the Cranfield
Regatta and their company has grown on the back of providing the hardware for
smart meters in the home- selling via British Gas.<b><o:p></o:p></b></div>
<div class="MsoNormal">
<b>Steve Joliffe – </b>Has worked tirelessly to develop Top
Golf – now a world leader in indoor golf. The company has huge venues in Las
Vegas among other places.<b><o:p></o:p></b></div>
<div class="MsoNormal">
<b>Harry Clarke – </b>has founded many companies and is
mainly known for pioneering the car parking payment app - RingGo<o:p></o:p></div>
<div class="MsoNormal">
<b>Glenn Collinson – </b>co-founder and Director of
Cambridge Silicon Radio – which brought us Bluetooth<o:p></o:p></div>
<div class="MsoNormal">
<b>Warren East – </b>grew ARM from a small tech company to a
giant before leaving to take up the role as CEO of Rolls Royce<b><o:p></o:p></b></div>
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<br /></div>
<div class="MsoNormal">
There are ofcourse
numerous others and not only has Cranfield been instrumental in the lives of
these successful entrepreneurs, we have had the Business Growth Programme
running quietly for some 30 years now and the alumni on that came with flat
lined business which subsequently accelerated to supergrowth levels of
expansion. There are many household brands that we would recognise.<o:p></o:p></div>
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<br /></div>
<div class="MsoNormal">
<b>The point about this blog is not so much to list all the
successes – simply to indicate that the entrepreneurial DNA is strong at
Cranfield and we take pride in it. <o:p></o:p></b></div>
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<br /></div>
<br />
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<br /></div>
</div>
Shai Vyakarnamhttp://www.blogger.com/profile/13998572320761913090noreply@blogger.com0tag:blogger.com,1999:blog-2549873252073190254.post-15526614546294369022017-04-24T15:35:00.001+00:002017-04-24T15:35:26.818+00:00<div dir="ltr" style="text-align: left;" trbidi="on">
<br /><div class="MsoNormal">
The merit of Start-Up weekends.</div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
This short piece on the effectiveness of a burst of activity
is based on personal experience.<o:p></o:p></div>
<div class="MsoNormal">
My first engagement with this was some years ago with
designing an event we called “The Real Alchemist Bootcamp”. It was a cheeky
attempt at drawing on the Paul Coelho book and at the same time playing on
words –alchemy - where we helped to turn ideas into businesses.<o:p></o:p></div>
<div class="MsoNormal">
This project was run at Queens College – Cambridge around 2003
and provided us with a huge level of insight into how we might run them again.
The main outcome or should I say outpouring was the positive buzz and energy
that it provided. We did not have an ecosystem into which the students who took
part could follow.<o:p></o:p></div>
<div class="MsoNormal">
Several years later we became involved in what we called
“IdeasTransform” and the notion of meaningful entrepreneurship. The reason for
this was due to the increased decibels coming out of accelerators that seemed
to be pushing out App based new ventures that had nothing other than retail,
courier, concierge, fashion, dating and other such proposals. Many were me-too
ideas some of which had succeeded and others which had failed spectacularly!<o:p></o:p></div>
<div class="MsoNormal">
From this came other similar experiences and bit by bit we
started to see the gestation of social ventures and new technology businesses.
The two with which I have been involved and can see becoming successes are <a href="http://www.kisanhub.com/">www.kisanhub.com</a> which is providing decision
support for farmers and a host of other services that build on agricultural
data. This firm was born out a start-up weekend I was involved in and came
about when two strangers began to chat and found they had common interests. The
firm raised around $1m in investment and presently employs nearly 30 people –
with twenty in India. There are many other such examples.<o:p></o:p></div>
<div class="MsoNormal">
More recently we established Start-Up weekends at Cranfield and
already have three new ventures in the making and several others in the
pipeline. (1) Corrosion radar will provide data and solutions to the oil and
gas industry with sensors examining corrosion under insulation (2) PhycoFeed
has technology that can accelerate the production of biofuels using solar
energy. It provides a significant improvement in efficiency. And (3) Datasolver is set to provide privacy
security in the growing explosion of data. We have had other forms too that are
coming along nicely and we can talk more about them in due course.<o:p></o:p></div>
<div class="MsoNormal">
Happily we have also killed off ideas at these weekends
before too much effort goes into them. <o:p></o:p></div>
<div class="MsoNormal">
So, what have we learnt?
First thing is to get quality ideas and people together. Secondly bring
together a high calibre and experienced mentor group. Thirdly, have access to a
pot of money people can aim at securing. Fourth, provide relevant content and
process to generate ideas, perhaps pivot them around until something looks
sensible. Doing this under time pressure seems to work because it is quality
time that is not otherwise available to entrepreneurs.<o:p></o:p></div>
<div class="MsoNormal">
From a purely social perspective – it is fun too! Yes there
is merit. I feel that if we can get even one decent start-up out of a weekend
that is sustainable, generates revenues and creates employment using novel
research based technologies we win on many fronts. The input/output ratio is
worthwhile!<o:p></o:p></div>
<br />
<div class="MsoNormal">
Cranfield Start-Up weekends are free at the point of
delivery. Our next weekend is 18<sup>th</sup> to 20<sup>th</sup> May 2017. We
will report in more detail on the ideas and companies which flow through this
event. If you are curious to know more
please follow the link: <a href="https://goo.gl/jFvAG8"><span style="font-size: 8.0pt; line-height: 107%; mso-bidi-font-family: Arial; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-GB; mso-fareast-theme-font: minor-fareast; mso-no-proof: yes;">https://goo.gl/jFvAG8</span></a><o:p></o:p></div>
</div>
Shai Vyakarnamhttp://www.blogger.com/profile/13998572320761913090noreply@blogger.com0College Rd, Cranfield MK43 0AL, UK52.074396699999987 -0.6293077999999923126.552362199999987 -41.937901799999992 77.596431199999984 40.679286200000007tag:blogger.com,1999:blog-2549873252073190254.post-1089444525352473472017-02-21T08:38:00.001+00:002017-02-21T08:38:30.327+00:00We love what we do – Entrepreneurs who inspire<div dir="ltr" style="text-align: left;" trbidi="on">
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Recently we had two entrepreneurs at the Bettany Centre for Entrepreneurship at Cranfield on Wednesday
Business. The first talk was by Angus
Thirwell- co-founder of Hotel Choclat. (<a href="http://www.hotelchoclat.com/">www.hotelchoclat.com</a>)
and the second was Jon Thornes who founded Cool Milk (<a href="http://www.coolmilk.com/">www.coolmilk.com</a>)<o:p></o:p></div>
<div class="MsoNormal">
So what do we learn from a chocolatier and a milk man!?<o:p></o:p></div>
<div class="MsoNormal">
They are both in for the long haul. It is not about the classical
raise money, build a business and flog it. Nor are they family businesses that
are building something as a legacy. Both entrepreneurs have invested in their
imagination, knowledge, time and energy to build two highly successful
businesses.<o:p></o:p></div>
<div class="MsoNormal">
In their respective journeys they also attended the Business
Growth Programme at Cranfield and had a
major re-think about their businesses and what next.<o:p></o:p></div>
<div class="MsoNormal">
But here are some of the ley lessons that is value to us in
a short blog.<o:p></o:p></div>
<div class="MsoListParagraphCxSpFirst" style="mso-list: l0 level1 lfo1; text-indent: -18.0pt;">
<!--[if !supportLists]-->1.<span style="font-size: 7pt; font-stretch: normal; font-variant-numeric: normal; line-height: normal;">
</span><!--[endif]-->They both love what they do. They love their
products and the customers who buy from them<o:p></o:p></div>
<div class="MsoListParagraphCxSpLast" style="mso-list: l0 level1 lfo1; text-indent: -18.0pt;">
<!--[if !supportLists]-->2.<span style="font-size: 7pt; font-stretch: normal; font-variant-numeric: normal; line-height: normal;">
</span><!--[endif]-->In very crowded markets with demanding customers
they have found ways to compete and set standards of product delivery and
customer service that keep them head and shoulders above the others.<o:p></o:p></div>
<div class="MsoNormal">
Hotel Chocolat has been truly innovative with creating a
Club – now with 17,000 members who subscribe to them and as a result of which
they get to taste chocolates ahead of the market. Customers also get to vote on
what they like and this is used as a crowd voting mechanism for product lines.<o:p></o:p></div>
<div class="MsoNormal">
They decided to buy a cocoa estate on St Lucia, so that they
can get their own beans. They obsess about quality. More recently they have
opened a restaurant, created a new Gin, developed a boutique hotel on St Lucia
and taken first international steps in Denmark to better understand how to
service retail outlets far away.<o:p></o:p></div>
<div class="MsoNormal">
You only need to look at their website to see the aesthetics
in the business and visit one of their shops to see how their staff love their
products. It reminded me of the early days of the Body Shop – enthusiasm for
the product by the retail staff.<o:p></o:p></div>
<div class="MsoNormal">
There are lots of internal processes, systems ands standards
– frankly – none of it is rocket science. What sets them apart is the founders –
Angus and Peter – who love what they do and bring the spirit of
entrepreneurship to the company. They
are businessmen too and recently floated on AIM (<a href="http://www.hotelchocolat.com/uk/investor-relations-shares.html">http://www.hotelchocolat.com/uk/investor-relations-shares.html</a>). By holding onto the majority of shares they
are not yet subject to ruthless capitalism. Long may it continue!<o:p></o:p></div>
<div class="MsoNormal">
Cool Milk is a Lincolnshire based business that provides
milk through local dairies to about 1 million school children. The magic is in
the business model. Although Jon started out in the dairy industry and knows everything
you need to know about cows, milking, chilling and distribution, he has created
a business that supports the schools to deliver their promise to children.
Schools have to order milk, store it, distribute and collect money from the parents
or local authorities. It is this set of problems that Cool Milk has chosen to
solve leaving the actual dairying to dairies!
<o:p></o:p></div>
<div class="MsoNormal">
The lesson is to figure out whose problem you really want to
solve and what that problem is. Jon obsesses about this question and supports
over 100 entrepreneurs through investments in them. But his key question always
is what are you doing for your customers.<o:p></o:p></div>
<div class="MsoNormal">
This in itself is not a new message, but is refreshing is to
see someone actually practise it to such an extent that he has built a
wonderful business. And his positive energy comes over as he talks about it.<o:p></o:p></div>
<div class="MsoNormal">
I had asked him to talk about exits – to provoke a
statement. He just dodged that bullet by saying he has no intention of an exit
from this. But then he has hired a CEO and a Chairman to his company and now is
shareholder and general trouble maker with a big smile!<o:p></o:p></div>
<div class="MsoNormal">
The imagination in Cool Milk is in setting out streamlined
systems and continuously improving them so that schools and parents can find it
easier and easier to provide milk to children.<o:p></o:p></div>
<br />
<div class="MsoNormal">
As with Hotel Chocolat – there is no rocket science in the
operational aspects of the business – both the founders find that mundane and
solvable. What they bring is motivation, enthusiasm and spirit to the business.
They are happy in their pursuit.<o:p></o:p></div>
</div>
Shai Vyakarnamhttp://www.blogger.com/profile/13998572320761913090noreply@blogger.com0tag:blogger.com,1999:blog-2549873252073190254.post-59701622519634399792016-09-30T15:55:00.000+00:002016-09-30T15:55:06.758+00:00Preparing for and achieving Supergrowth<div dir="ltr" style="text-align: left;" trbidi="on">
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
Over the past 20 or so years academics and practitioners
have looked at a number of different ways of seeking out growth companies. We
have labels like “scaleups”; Gazelles; Fasttrack100; Fast50; Champions and of course
Unicorns! <o:p></o:p></div>
<div class="MsoNormal">
In the end, these are the high octane companies that grow at
over 20% per year for at least three years or more. And some of the more
tightly defined supergrowth companies are those with profits.<o:p></o:p></div>
<div class="MsoNormal">
But, defining them is not going to create more of them! We
need to understand why and how they grow faster than their competition, how
they sustain the entrepreneurial spirit as they grow and what their longer term
sustainability looks like. In reality we do not have enough of a rich insight
into these companies as they are mostly outliers and case based research is
expensive and difficult. However, we do
need deeper insights. <o:p></o:p></div>
<div class="MsoNormal">
Here are some key lessons that might inspire entrepreneurs
and create an agenda for teaching and research in the field of rapid growth
sustainable businesses.<o:p></o:p></div>
<div class="MsoNormal">
The lessons are drawn from two keynote speeches and a deep
dive on a panel discussion during VentureDay 2016 <a href="https://www.cranfield.ac.uk/som/events/venture-day">https://www.cranfield.ac.uk/som/events/venture-day</a><o:p></o:p></div>
<div class="MsoNormal">
<b>The inspirational keynotes
were:<o:p></o:p></b></div>
<div class="MsoNormal">
Jozsef Varadi, CEO and founder of Wizzair a low cost airline
that has been growing since it started in 2004 to a stage where it is now
flying some 21million passengers per year and becoming a dominant player.<o:p></o:p></div>
<div class="MsoNormal">
Jon Thornes of Coolmilk a UK businesses that transformed
itself from a flat lined dairy business into a rapid growth venture providing a
platform whereby regional diaries can charge for and manage the logistics of
school milk to over 1 million children per day.<o:p></o:p></div>
<div class="MsoNormal">
<b>A fabulous panel
included<o:p></o:p></b></div>
<div class="MsoNormal">
In addition there was a panel chaired by Guy Rigby of Smith
and Williamson that comprised Robert Wright, a serial aviation entrepreneur and
founder non-exec of Wizzair; Karim Sekkat a corporate finance expert now
running Oxford Engineering; Tim Jones Chair and shareholder of Treatt PLC a
food ingredients company and Debra Charles of Novocroft which provides the
backend to numerous rail companies to manage smartcards.. <o:p></o:p></div>
<div class="MsoNormal">
<b>Hitting a wall<o:p></o:p></b></div>
<div class="MsoNormal">
Curiously the resolve to go for supergrowth came from one of
two places, an early vision to become a global player or after hitting a wall
and having the entrepreneur reconsider their future direction. With Novocroft,
Debra Charles said her vision was to define the end point and make that the
beginning. There were many echoes of approval for this point of view from other
members of the panel.<o:p></o:p></div>
<div class="MsoNormal">
In the case of Wizzair for example the wall came in three
layers in 2010; the Ash cloud over Europe; a Polish airline crashing in Russia
and floods in Central Europe, all of which affected the ability to fly and the
desire of passengers to fly. This triggered a realisation that there was over
reliance on the Polish market and the Central European segments. So, Wizzair
ensured a much wider route base, hired over 40 nationalities into its
operational team and has 6 nationalities at the CXO level from a top team of 7.
The ability of the staff and the top team means that it is in a much better
place to continue sustained growth<o:p></o:p></div>
<div class="MsoNormal">
In the case of Karim Sekkat at Oxford Engineering, his early
realisation that they only really had one customer. He has since taken action
to broaden the customer base, with some vigour.
The same applies to Treatt PLC, where they saw flat lined sales and
decided that the breakout would come by addressing underserved markets with
more clearly defined customer needs in several geographies.<o:p></o:p></div>
<div class="MsoNormal">
All the speakers and panel members agree on the following
points. That to achieve supergrowth you need a really talented team at the top
with aligned vision and values. <o:p></o:p></div>
<div class="MsoNormal">
The step before that is about how to prepare for supergrowth
and here the tips from the panel were to focus on three major elements; to
really look at the environment and understand how and where the business will
fit into it. Entrepreneurs need to try and foresee the future of their
environment as best they can. Secondly to ensure they have a scalable venture
with the internal capabilities to grow and harness the opportunities. The third
key aspect is about being able to secure the right resources at the right time
and place, especially as the firm grows across sectors and geographic
boundaries.<o:p></o:p></div>
<div class="MsoNormal">
<b>How can established
and flat lined businesses get into supergrowth<o:p></o:p></b></div>
<div class="MsoListParagraphCxSpFirst" style="mso-list: l0 level1 lfo1; text-indent: -18.0pt;">
<!--[if !supportLists]--><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;">·<span style="font-family: "Times New Roman"; font-size: 7pt; font-stretch: normal; font-variant-numeric: normal; line-height: normal;">
</span></span><!--[endif]-->Look at under-served markets and focus energy on
entering those markets<o:p></o:p></div>
<div class="MsoListParagraphCxSpMiddle" style="mso-list: l0 level1 lfo1; text-indent: -18.0pt;">
<!--[if !supportLists]--><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;">·<span style="font-family: "Times New Roman"; font-size: 7pt; font-stretch: normal; font-variant-numeric: normal; line-height: normal;">
</span></span><!--[endif]-->Clearly identify what your customers are looking
for<o:p></o:p></div>
<div class="MsoListParagraphCxSpMiddle" style="mso-list: l0 level1 lfo1; text-indent: -18.0pt;">
<!--[if !supportLists]--><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;">·<span style="font-family: "Times New Roman"; font-size: 7pt; font-stretch: normal; font-variant-numeric: normal; line-height: normal;">
</span></span><!--[endif]-->Then get the right team in place to enter those
markets and meet the needs of customers<o:p></o:p></div>
<div class="MsoListParagraphCxSpMiddle" style="mso-list: l0 level1 lfo1; text-indent: -18.0pt;">
<!--[if !supportLists]--><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;">·<span style="font-family: "Times New Roman"; font-size: 7pt; font-stretch: normal; font-variant-numeric: normal; line-height: normal;">
</span></span><!--[endif]-->Need to make the growth potential exciting to
engage your team, have the confidence in your ability to make a difference<o:p></o:p></div>
<div class="MsoListParagraphCxSpLast" style="mso-list: l0 level1 lfo1; text-indent: -18.0pt;">
<!--[if !supportLists]--><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;">·<span style="font-family: "Times New Roman"; font-size: 7pt; font-stretch: normal; font-variant-numeric: normal; line-height: normal;">
</span></span><!--[endif]-->Start with your “end point” and work backwards<o:p></o:p></div>
<div class="MsoNormal">
<b>Ignore the pundits<o:p></o:p></b></div>
<br />
<div class="MsoNormal">
In 2004, Jozsef was invited to a CNN interview to talk about
the launch of Wizzair and the interviewer at the end of the conversation said
he would be unlikely to come back as he expected in this tough economic climate
that the airline would be bankrupt in less than 12 months! This is a difference
between a pundit and an entrepreneur with self-belief and talent.<o:p></o:p></div>
</div>
Shai Vyakarnamhttp://www.blogger.com/profile/13998572320761913090noreply@blogger.com1tag:blogger.com,1999:blog-2549873252073190254.post-64030172729258333202016-01-30T13:45:00.000+00:002016-01-30T13:45:08.041+00:00Entrepreneurship education for the next wave. Are we fit for purpose?<div dir="ltr" style="text-align: left;" trbidi="on">
<div class="MsoPlainText">
During the last 12 months I have made a dramatic change
to me career. having spent 14 wonderful years at the Cambridge Judge Business
School where I had the opportunity to establish the Centre for Entrepreneurial
Learning we defined our core purpose as "spreading the spirit of
enterprise". The change is that I have moved to Cranfield University, my alma mater where I was also
previously in the enterprise group. My core purpose remains unchanged, but the
vision is to unlock the entrepreneurial potential at Cranfield.</div>
<div class="MsoPlainText">
<o:p></o:p></div>
<div class="MsoPlainText">
<br /></div>
<div class="MsoPlainText">
The vision at Cambridge was relevant at the turn of the
century in Europe and, possibly, on a worldwide basis. Cultures needed changing
to be in favour of entrepreneurs. We needed to de-criminalize entrepreneurship.
Actually in some countries and institutions we still need to work towards
giving people freedom to operate. <o:p></o:p></div>
<div class="MsoPlainText">
<br /></div>
<div class="MsoPlainText">
The good news is that entrepreneurship has really taken
off. From being a social movement that was starting a few years ago, it is all
the rage. From a personal point of view this has taken me to Colombia, Belgium,
Austria, India, Finland just this year. And the environment in UK has become
ever more exciting.<o:p></o:p></div>
<div class="MsoPlainText">
<br /></div>
<div class="MsoPlainText">
The driver for entrepreneurship has come, not from
Universities, government initiatives and so forth, but from the open source
nature of the Internet. Mobile phones, apps and the Internet has turbocharged
new venture creation and as a side effect it has also created new jobs and new
types of jobs. So a new vision was needed and this is about unlocking potential
rather than spreading the spirit and hence the change as I returned to
Cranfield.<o:p></o:p></div>
<div class="MsoPlainText">
<br /></div>
<div class="MsoPlainText">
What does all this mean to education for entrepreneurs? <o:p></o:p></div>
<div class="MsoPlainText">
<br /></div>
<div class="MsoPlainText">
To start with I am not sure that the books, papers,
curricula are fit for purpose. The educator profession still uses tools
developed by Porter, consider writing business plans, teaching the marketing
mix and old style team building techniques including using psychometric tools
such as Belbin team roles. <o:p></o:p></div>
<div class="MsoPlainText">
<br /></div>
<div class="MsoPlainText">
While Universities draw on standard texts, consultants
have developed tools like the business model canvas which focuses on markets
and resources, along with ideas of lean startups as a mindset. Are these
toolsets appropriate for all types of new ventures? Probably not.<o:p></o:p></div>
<div class="MsoPlainText">
<br /></div>
<div class="MsoPlainText">
Business Schools have been around for a century now and
have provided a huge alumni base, people with knowledge and know-how for building
and managing businesses. Some of what they have learnt may be dated, but none
the less the alumni of Business Schools are a talent source. Meanwhile, as the
new wave of entrepreneurs have developed into wealthy investors in the shape of
business angles, they bring with them tacit knowledge, networks, motivation,
wisdom and hands-on skills.<o:p></o:p></div>
<div class="MsoPlainText">
<br /></div>
<div class="MsoPlainText">
What this means is that entrepreneurship educators need
to find a way to draw on this breadth and depth of knowledge and create
portfolios of tool sets that meet the needs of individuals.<o:p></o:p></div>
<div class="MsoPlainText">
<br /></div>
<div class="MsoPlainText">
In the same way that healthcare is seeking personalized
medicine, educators need to find ways of drawing on the plethora of tools,
sources, resources, networks to provide personalized education, coaching and
access to resources for nascent entrepreneurs. This is certainly not easy, but
is going to be essential if we want diversity of new ventures.<o:p></o:p></div>
<div class="MsoPlainText">
<br /></div>
<div class="MsoPlainText">
We will also need to question the purpose and efficacy of
incubators and accelerators that are focused on narrow technologies, such as games,
Cleantech and so forth. On the one hand they provide domain expertise and each
domain has sufficient breadth to enable entrepreneurs to build on the
diversity. On the other hand it may cause parochialism in each cohort of
entrepreneurs and the social capital of the leaders of the incubators may also
narrow down too quickly to be helpful.<o:p></o:p></div>
<div class="MsoPlainText">
<br /></div>
<div class="MsoPlainText">
New venture creation is largely at the fuzzy front end of
business development and we need to think about how to nurture new ventures on
as broad a basis as possible, avoiding the temptation of narrowing
entrepreneurs down too quickly with the use of narrowing tool sets.<o:p></o:p></div>
<div class="MsoPlainText">
<br /></div>
<div class="MsoPlainText">
This blog has out the challenges and not necessarily the
solutions! I would like to invite my fellow educators to think about the
challenges and put forward their ideas and solutions so we can develop
education that is fit for the next wave of millennial entrepreneurs.<o:p></o:p></div>
<br />
<div class="MsoNormal">
<br /></div>
</div>
Shai Vyakarnamhttp://www.blogger.com/profile/13998572320761913090noreply@blogger.com2tag:blogger.com,1999:blog-2549873252073190254.post-82931341656005236472014-03-17T11:58:00.000+00:002014-03-17T11:58:11.709+00:00To mooc or not to mooc – that was the question<div dir="ltr" style="text-align: left;" trbidi="on">
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<i>When, puzzled about
the value of MOOCs, I carried out a very simple experiment – by enrolling on a
MOOC in my capacity both as academic and entrepreneur..</i></div>
<div class="MsoNormal">
<i><br /></i></div>
<div class="MsoNormal">
What I now think of as ‘My MOOC’ is an experience that has
transformed the way I think about online learning and given me huge insight
into the experience of my students. But before I declare myself a convert or a
malcontent, I should start with a bit of background. <o:p></o:p></div>
<div class="MsoNormal">
I head up the Centre for Entrepreneurial at Cambridge Judge
Business School and our emerging flagship course is the Post-graduate Diploma
in Entrepreneurship (www.cfel.jbs.cam.ac.uk). The PGDE is the only one of its
kind (the old adage that you can’t teach entrepreneurship is still alive and
well) because we firmly believe that excellent entrepreneurial skills can, and
should, be learnt in the academic environment. This kind of learning (in the
main, we use entrepreneurs to teach entrepreneurs) can help new venturers to
avoid a lot of mistakes, as well as helping established entrepreneurs to turn around
or enhance their existing business.<o:p></o:p></div>
<div class="MsoNormal">
As our clientele for this course are necessarily an
international bunch, we offer most of the Cambridge PGDE programme online, to
allow them to do it from wherever they are in the world and to continue to run
their business while they study. Since I did my own education long before all
this sophisticated online learning, I have often pondered what the experience is
like – especially for a busy entrepreneur (as I have been myself). When MOOCs
came along, I pondered even more about the efficacy of online learning until at
last, looking for something to do during a recent sabbatical, I decided to find
out what all the fuss is about and enrolled on one myself. <o:p></o:p></div>
<div class="MsoNormal">
At first, enticed by the thought of performing really well
on something I knew lots about, I considered the range of excellent courses on
offer from big US Universities on topics like innovation, entrepreneurship,
strategy and leadership. But then it occurred to me that my experiment really
called for me to go out on a limb and try a subject completely foreign to me.
Why? Because if you are a manager or a technology specialist or a member of a
family business – what must it feel like to enrol on a course on
entrepreneurship? As there is only this one PGDE on offer – it must feel
entirely alien at first to the people enrolling on it from around the globe. <span style="mso-spacerun: yes;"> </span>So I chose something that felt alien to me – a
6 week MOOC from the Shakespeare Institute at the University of Birmingham - on
Hamlet! It’s on the <a href="http://www.futurelearn.com/">www.futurelearn.com</a>
platform.<o:p></o:p></div>
<div class="MsoNormal">
To the extreme hilarity of my children, who instantly
offered me Letts notes and patronised me mercilessly with offers of help, I
embarked on something I had never read and which is positioned in the minds of
most non-arts people as a secondary school bit of torture. <span style="mso-spacerun: yes;"> </span>I dutifully prepared by buying the play and
reading it – when the ensuing headache would let me!<span style="mso-spacerun: yes;"> </span>Hamlet is one of the longest plays and
getting into it was tough.<span style="mso-spacerun: yes;"> </span>However, Week
1 on my MOOC passed with great excitement until I reached the first multiple-choice
quiz.<o:p></o:p></div>
<div class="MsoNormal">
This was a terrifying moment when I realised that I absolutely
had to get it right or crash and burn in front of my hawk-eyed offspring, who
were circling like cute vultures, waiting for me to fail. Luckily, I managed a
five out of five for the test and progressed into the following weeks. More and
more drawn in, I threw away the aspirin and learnt, enthralled, about the play,
its context, the actors, nuances of interpretation, the never-ending centuries’
old debates about Hamlet and his motives. I especially enjoyed how it it took
me off on fascinating tangents, like diving into Youtube where there are some
wonderful ‘to be or not to be’ speeches. <a href="http://www.youtube.com/watch?v=h7TgTb_0wsg">http://www.youtube.com/watch?v=h7TgTb_0wsg</a><span class="MsoHyperlink"><o:p></o:p></span></div>
<div class="MsoNormal">
The most serious challenge posed along the way was a peer
reviewed 500-word article.<span style="mso-spacerun: yes;"> </span>It took a while
to break through the blank page on a subject I had never written on, but the
‘peers’ were gentle on me and it proved one of the most rewarding things I did.
The many quizzes were easy enough – but I needed the multiple attempts the
programme offered!<o:p></o:p></div>
<div class="MsoNormal">
<span style="mso-spacerun: yes;"> </span>What did I take away
from the MOOC?<span style="mso-spacerun: yes;"> </span>It was like opening
presents at Christmas as each module unfolded and I educated myself about a
fascinating subject far from my usual sphere. This is one of the nice things
about online learning – the sense of achievement as you effectively motivate
and educate yourself. It also gave me a whole new topic for dinner
conversations! <o:p></o:p></div>
<div class="MsoNormal">
As for MOOCs – their time has come and academic Institutions
had better embrace them.<span style="mso-spacerun: yes;"> </span>We are still on
a hype cycle with MOOCs and their demise is already being predicted, with
articles about how severe the drop-out rate is. I don’t know what the drop-out
rate was on my Hamlet MOOC – But I know I’m sold. The key things I loved were
the fabulous content with excellent delivery; the easy navigation; the good
quality discussions on the platform – i.e. a good peer group - and, at 6 weeks,
it was just the right length.<o:p></o:p></div>
<div class="MsoNormal">
Downsides? There is still work to be done on the discussion
forum. I am not convinced that the current platform makes this easy; you have
to scroll through hundreds of participants or you end up only seeing the top 5-
10 posts and might miss an excellent post that’s too far down. Some of the quiz
questions and the written assignment came as surprises – there were a few
complaints about that. But, even with glitches, it was already hundreds of
times better than not having access to some of the top people on Shakespeare,
helping you to navigate a course on Hamlet, and without having to go anywhere
or do anything other than sit in my lounge in my slippers.<span style="mso-spacerun: yes;"> </span><o:p></o:p></div>
<div class="MsoNormal">
And so the moral of the story is – MOOCs work if they offer excellent,
well-considered content, access to some of the top minds on the subject, a high
quality peer group and a well-designed platform. If these fundamentals are in
place, students will forgive stray errors. Perhaps in the end in was no
surprise to find that, no matter what the delivery mechanism - whether it’s
books or MOOCs - <span style="mso-spacerun: yes;"> </span>content is still king.
After all, it’s what has been keeping a weird play about a neurotic Prince set
in Denmark consistently in the top most read and watched for four centuries. <o:p></o:p></div>
<div class="MsoNormal">
That Will Shakespeare – he knew a thing or two about keeping
an audience on line.<o:p></o:p></div>
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Shai Vyakarnamhttp://www.blogger.com/profile/13998572320761913090noreply@blogger.comCambridge, UK52.205337 0.1218169999999645452.1274775 -0.039544500000035454 52.2831965 0.28317849999996453tag:blogger.com,1999:blog-2549873252073190254.post-84926633468254191272013-10-30T18:15:00.003+00:002013-10-30T18:15:35.474+00:00Now that is what I call entrepreneurship - e-Go<div dir="ltr" style="text-align: left;" trbidi="on">
<div class="MsoNormal">
<span lang="EN-US">Tony – a deeply trained engineer with years
of experience and Giotto a designer/engineer were flying friends and saw an
advert for a competition to create a new type of plane that fitted in below a
certain weight restriction. And if they could design and build something it
might open up a completely new opportunity. But for them it was purely the
challenge to see if it could be done.<o:p></o:p></span></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<span lang="EN-US">Their good fortune was they won the
competition. I bet their families did not think the same!<o:p></o:p></span></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<span lang="EN-US">The plane takes on microlights – which are
frankly very Wright Brothers – canvas and scaffolding mainly.<span style="mso-spacerun: yes;"> </span>Tony and Giotto came up with a radical new
design, using state of the art materials, a wankel (rotary) engine and a superb
design – so it does not look like a crop sprayer from the 1950s as many light
aircraft still do.<o:p></o:p></span></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<span lang="EN-US">If you like iPads and great looking design
– e-Go is for you!<o:p></o:p></span></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<span lang="EN-US">From the design stage to see if they could do it
– they realized they also had to invent production methods, build ovens to cure
materials, create completely new engineering processes. This was cutting edge
stuff.<o:p></o:p></span></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<span lang="EN-US">Once they burnt through the meager prize
fund – they continued to boot strap, using cow sheds, garages, kitchen tables and the
main buzz that I got was to se how they had harnessed the wonderful talent pool
around Cambridge to volunteer their time. Industrial designers, engineers,
software, pilots, race car engineers, electronics, and much, much, more. At various stages of the hard long
slog there must have been around 35 – 40 volunteers. Yes – OK they were fed in
fabulous food and drink from time to time.<span style="mso-spacerun: yes;">
</span>But to be honest Tony and Giotto have had a huge level of probono skilled talent to get this far.<o:p></o:p></span></div>
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<br /></div>
<div class="MsoNormal">
<span lang="EN-US">Software start-ups are used to
community-based code writing, sharing and so on. But in leading edge technology
and engineering – almost completely unheard of.<o:p></o:p></span></div>
<div class="MsoNormal">
<br /></div>
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<span lang="EN-US">The passion and commitment of Tony and
Giotto is what gets them their charisma and the design and novelty
just appeals to the geeks and investors around Cambridge. <o:p></o:p></span></div>
<div class="MsoNormal">
<br /></div>
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<span lang="EN-US">And because of their hands on approach they
were also able to interlock design, build, test, re-test and finalize all at a
great speed. Maybe not fast enough for their investors – but just try building
a completely new type of plane from a design idea in your head on a kitchen
table laptop!<o:p></o:p></span></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<span lang="EN-US">Once they hit some early stage milestones –
like detailed drawings, scale models, and could show progress they raised their
first round of serious funding. This got them to their prototype. They are now
in another funding round to get the plane into a “production” state.<o:p></o:p></span></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<span lang="EN-US">Solid orders are coming in as well. There
could be more but anyone who is familiar with the Everett Rogers innovation
adoption curve will recognize that they need their early customers to encourage
later stage adopters to follow. <o:p></o:p></span></div>
<div class="MsoNormal">
<br /></div>
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<span lang="EN-US">Will they make money?<o:p></o:p></span></div>
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<br /></div>
<div class="MsoNormal">
<span lang="EN-US">Hope so – they are at the very start of a
completely new category and maybe it will take time to get the
volume of sales going that they can feel it is a commercial success and
investors are happy. But the real measure of their success is the creation of a
new single-seater and surely they will create their own competitors in due
course. <o:p></o:p></span></div>
<div class="MsoNormal">
<br /></div>
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<span lang="EN-US">So two people, passionate about flying,
engineering and design have gone from a “let us see if we can do it”; to
raising money; researching materials, methods and systems; holding on to
investors; growing a wonderful pool of volunteers; building a prototype to
demonstrate it can do what it says and surely they will then go on to achieve
real sales. Why not?<o:p></o:p></span></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<span lang="EN-US">The project is not without risks and
barriers – but it seems to me since they have got this far – they can tackle
the next stages of the journey too.<o:p></o:p></span></div>
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<br /></div>
<div class="MsoNormal">
<span lang="EN-US">Why I admire this is because it is not a
low barrier to entry – website based venture. We see those around every
street corner as there is an explosion of incubators and accelerators and yes of course they
play a very valuable role – they create a general buzz around
entrepreneurship, provide training and every so often a real venture comes out
of the fog.<o:p></o:p></span></div>
<div class="MsoNormal">
<br /></div>
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<span lang="EN-US">A company like e-Go can only be done by
people who have been there and done similar things before, carry depth of
knowledge and insights. What they do is create a disruptive technology<span style="mso-spacerun: yes;"> </span>and then others can follow in due course.<o:p></o:p></span></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<span lang="EN-US"><a href="http://www.e-goaeroplanes.com/">http://www.e-goaeroplanes.com/</a><o:p></o:p></span></div>
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<br /></div>
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<span lang="EN-US">Well done Tony and Giotto<o:p></o:p></span></div>
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Shai Vyakarnamhttp://www.blogger.com/profile/13998572320761913090noreply@blogger.com0tag:blogger.com,1999:blog-2549873252073190254.post-48255941002427847262013-08-08T05:58:00.001+00:002013-08-08T05:58:33.202+00:00Sound bites for entrepreneurship<div dir="ltr" style="text-align: left;" trbidi="on">
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<span lang="EN-US">There have been 8 sound bites – that have
impacted the nature of my work in entrepreneurship. Some of it has come from
Ashrams, some from CEOs, some from research and others are just kind of in the
air.<span style="mso-spacerun: yes;"> </span><o:p></o:p></span></div>
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<br /></div>
<div class="MsoNormal">
<span lang="EN-US">These sound bites are listed here and will
be explicated – in brief - in the coming weeks so that if any of the sound bites
has a particular appeal we can reflect on them together in a discussion to
follow.<o:p></o:p></span></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<span lang="EN-US">Here is the list:<o:p></o:p></span></div>
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<br /></div>
<div class="MsoListParagraphCxSpFirst" style="mso-list: l0 level1 lfo1; text-indent: -18.0pt;">
<!--[if !supportLists]--><span lang="EN-US" style="mso-bidi-font-family: Cambria; mso-bidi-theme-font: minor-latin; mso-fareast-font-family: Cambria; mso-fareast-theme-font: minor-latin;"><span style="mso-list: Ignore;">1 </span></span><span lang="EN-US">When the mind is full of little
thoughts where is the space for big ideas (Vedanta Ashram, Bangalore)<o:p></o:p></span></div>
<div class="MsoListParagraphCxSpMiddle" style="mso-list: l0 level1 lfo1; text-indent: -18.0pt;">
<!--[if !supportLists]--><span lang="EN-US" style="mso-bidi-font-family: Cambria; mso-bidi-theme-font: minor-latin; mso-fareast-font-family: Cambria; mso-fareast-theme-font: minor-latin;"><span style="mso-list: Ignore;">2 </span></span><span lang="EN-US">We are not a small growing
company – we are a big company starting small (Scott McNealey – Sun
Microsystems, California)<o:p></o:p></span></div>
<div class="MsoListParagraphCxSpMiddle" style="mso-list: l0 level1 lfo1; text-indent: -18.0pt;">
<!--[if !supportLists]--><span lang="EN-US" style="mso-bidi-font-family: Cambria; mso-bidi-theme-font: minor-latin; mso-fareast-font-family: Cambria; mso-fareast-theme-font: minor-latin;"><span style="mso-list: Ignore;">3 </span></span><span lang="EN-US">Think big, act fast and be
fearless (MIT – one of the faculty at a conference, Boston)<o:p></o:p></span></div>
<div class="MsoListParagraphCxSpMiddle" style="mso-list: l0 level1 lfo1; text-indent: -18.0pt;">
<!--[if !supportLists]--><span lang="EN-US" style="mso-bidi-font-family: Cambria; mso-bidi-theme-font: minor-latin; mso-fareast-font-family: Cambria; mso-fareast-theme-font: minor-latin;"><span style="mso-list: Ignore;">4 </span></span><span lang="EN-US">Where the mind is without fear
and the head is held high…(Tagore, India) – Sorry this is a poem – not just a
soundbite!<o:p></o:p></span></div>
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<br /></div>
<div class="MsoListParagraphCxSpLast">
<i style="mso-bidi-font-style: normal;"><span style="color: #3c3a35; font-family: Georgia; font-size: 10.5pt; mso-ansi-language: EN-GB; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Where
the mind is without fear and the head is held high<br />
Where knowledge is free<br />
Where the world has not been broken up into fragments<br />
By narrow domestic walls<br />
Where words come out from the depth of truth<br />
Where tireless striving stretches its arms towards perfection<br />
Where the clear stream of reason has not lost its way<br />
Into the dreary desert sand of dead habit<br />
Where the mind is led forward by thee<br />
Into ever-widening thought and action<br />
Into that heaven of freedom, my Father, let my country awake.</span></i><i style="mso-bidi-font-style: normal;"><span style="font-family: Times; font-size: 10.0pt; mso-ansi-language: EN-GB; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";"><o:p></o:p></span></i></div>
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<br /></div>
<div class="MsoListParagraphCxSpFirst" style="mso-list: l0 level1 lfo1; text-indent: -18.0pt;">
<!--[if !supportLists]--><span lang="EN-US" style="mso-bidi-font-family: Cambria; mso-bidi-theme-font: minor-latin; mso-fareast-font-family: Cambria; mso-fareast-theme-font: minor-latin;"><span style="mso-list: Ignore;">5 </span></span><span lang="EN-US">We need risk tolerance more
than risk mitigation to alter society (Vyakarnam – based on a co-authored paper
with Sahakian et al, 2008, UK)<o:p></o:p></span></div>
<div class="MsoListParagraphCxSpMiddle" style="mso-list: l0 level1 lfo1; text-indent: -18.0pt;">
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to stimulate enterprise (Sarasvathy et al and home truth common sense, USA)<o:p></o:p></span></div>
<div class="MsoListParagraphCxSpMiddle" style="mso-list: l0 level1 lfo1; text-indent: -18.0pt;">
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(Unknown but all over the internet)<o:p></o:p></span></div>
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<!--[if !supportLists]--><span lang="EN-US" style="mso-bidi-font-family: Cambria; mso-bidi-theme-font: minor-latin; mso-fareast-font-family: Cambria; mso-fareast-theme-font: minor-latin;"><span style="mso-list: Ignore;">8 <span style="font: 7.0pt "Times New Roman";"> </span></span></span><!--[endif]--><span lang="EN-US">Entrepreneurs are not made or
born – they are killed (Peter Dawe - on a train journey from London!)<o:p></o:p></span></div>
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Shai Vyakarnamhttp://www.blogger.com/profile/13998572320761913090noreply@blogger.com2tag:blogger.com,1999:blog-2549873252073190254.post-50286613616764204212012-12-10T10:19:00.000+00:002012-12-10T10:19:59.291+00:00Barefoot Entrepreneurs<div dir="ltr" style="text-align: left;" trbidi="on">
This term “barefoot entrepreneurs” was coined for my presentation in Beijing and Ahmedabad. I was due to go to both places over a one week period to talk about this concept. Like a song that gets stuck in your head the idea of barefoot doctors from the 1930s has not left me since my dad told me about them in the early 1960s.
These doctors were people from rural communities – travelling barefoot – who were given basic training in primary health care. They were paid for by collections in their villages and the idea was that they would be able to administer basic treatments and act as conduits for other forms of medical know how and knowledge.
The term barefoot doctor – has become a metaphor for me to address another big set of problems:
Ever growing numbers of underemployed and unemployed graduates of regional universities and institutions of further education. The young people who graduate form here are better equipped than those who drop out of secondary education, but are not sufficiently equipped to make it in the big city jobs – where – most probably – they need a good command of English.
So we have an inventory of capable young people with nowhere to go. And by the way – we may well be stoking up “the angry young man” by developing a sub-optimal educated class of person – in their millions.
We also have another problem – how to address the socio-economic needs of the people at the so-called “bottom of the economic pyramid”? Where are the solutions and and products and services that the very poor can buy/use to generate incomes and get some relief from drudgery of labour? How do we get better health, opportunities and improvements to their lifestyle to them? The last big experiment in this sector was micro-credit and while that has had enormous success – it has also lead to some critical questions about creating a very large pool of indebtedness.
In summary – show me a solution and eventually we will find a problem! Actualy in some parts of India – micro-credit has been a hugely negative experience due to people borrowing for “non-productive’ uses. Sub-prime lending at its worst.
Within this complex context then – what do we do? Anil Gupta in Ahmedabad and Liyang Zhang in Beijing have both started to champion rural innovations – grass roots innovations. My part in the discussion is about – “so Who will take the innovations to market?”
Rural innovations that are embedded in a deep understanding of context are very powerful sources of new opportunities. They might be incremental improvements to day-to-day life or they may be radical changes (such as a mud based cooler). But once they have been invented the scaling up of the product so that it can provide economic benefits is where the challenge lies.
Is this the role then for the barefoot entrepreneur?
The young people with higher levels of education than can be the ligament between formal institutions and the informal communities from which they come. They know the markets – more importantly they know the customers – why they will buy, how much they can pay, what the issues might be for implementation and use of new solutions. They also have enough education to understand funding, marketing, business building and meeting regulatory requirements (they can fill in the endless forms!).
There is only one way to find out if there is a future for barefoot entrepreneurs.
Get a cohort of recent graduates from regional universities, mix them with rural grass roots innovations and get them to do a commercialization project. Wrap this up with funding, entrepreneurship training, business education and mentoring. Follow up in some detail and review after about two years. My instinct – having been in entrepreneurship education for 25 years+ is that there is likely to be a good deal of success with such a model and the outcomes will be at least threefold:
1. A new class of entrepreneurs who can connect rural with city
2. Innovations that not only see the light of day but can become transformational
3. Social and economic benefits from the day to day use of the innovations
My sincere apologies to Liyang and Anil for not going to the conferences – my back gave up with a big bang and I could not travel. I hope you accept this blog and slide deck as my intent to work with you both!
Shai
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Shai Vyakarnamhttp://www.blogger.com/profile/13998572320761913090noreply@blogger.com1tag:blogger.com,1999:blog-2549873252073190254.post-20288403821132328352012-11-14T12:33:00.002+00:002012-11-14T12:37:45.490+00:00If your motive is only to make money
.....you are more than likely to make very different choices than if you want to change the world
Enterprise Tuesday has had its next inspirational speaker – Dr Darrin Disley – parallel biotech entrepreneur and founding CEO of Horizon Discovery. His talk was focused on motivation and mindsets.
<a href="http://www.cfel.jbs.cam.ac.uk"></a>Darrin talked about two basic mindsets – one that says I have what it takes and now I shall go forth and leverage that (fixed) and the other which is growth oriented that says I shall keep on learning and adapting. Of course Darrin is British – and I am kind of with him on this – there is a third way – the transitional mindset – whereby if we accept we are who we are then we begin to realize what we need to do to change – but if we are delusional about our mindset being completely open – then we may well actually be stuck!!
There is an irony – and only your own strong sense of self-awareness and a reality check from people who care and are honest will affirm this. Why is it important?
Entrepreneurship and entrepreneurial behaviours require us to have an appreciative mindset; where we always see opportunities for new things, see possibilities in events, people and actions. A strong analytical mind that looks for pitfalls and problems will too quickly focus on narrowing down options when in reality we need to be open and adapt to changes. We need to be agile, alert to opportunities and be able to listen to customers and general feedback. Of course this does not mean you park your common sense or critical ability.
This kind of mindset turns problems into opportunities and perhaps reduces a fear of failure too – which is so important in entrepreneurship. I think it is only when the desire for success out weighs the fear of failure that we can act.
On the topic of motivations – Darrin set out the literature on the topic of the hot buttons that exist to get people moving towards a purpose. In his case – a strong sense of independence, desire to help, need for recognition were among the drivers. Until we know what ticks our boxes and those of our team members we will not have a united team that functions towards a common purpose. Darrin told us his story via the “good, bad and ugly” companies he had started and worked on.
In the end – it is very clear that in the case of this entrepreneur – vision and values are the bigger drivers than economic gain – although economic gain is also finally important – after all how do you measure the eventual ability to give back unless you make something in the first place.
His current success is Horizon Discovery and several investments in startups. Thank you Darrin.
Shai Vyakarnamhttp://www.blogger.com/profile/13998572320761913090noreply@blogger.com0tag:blogger.com,1999:blog-2549873252073190254.post-68215774080232106492012-11-07T12:27:00.000+00:002012-11-07T12:34:23.146+00:00Recognising Entrepreneurial Opportunities – Solar energy on a pay as you go basis! This note is based on three talks given by Prof Sir Richard Friend, Dr Simon-Bransfield Garth and Dr Seena Rejal. They talked about research into long chain molecules lead to spotting florescent properties of plastics which in turn lead to semi-conducting inks! A first patent and followed by publication in Nature in 1990. This lead to a startup called Cambridge Display Technologies (eventually sold to Sumitomo and we now see products such as screens on mobile phones). Then followed Plastic Logic moving thin film transistors from experiments in the lab into a potentially big market opportunity.
And most recently Organic Photovoltaic Cells giving us the hope for ultra cost effective solar cells to maybe finally harness the energy of the sun at affordable costs.
That was the easy bit – taking only 20 years of world-class research!! This is clearly a technology push opportunity in line with two scholarly observations. The first by Schumpeter who talks about entrepreneurs bring us creative destruction and the creation of opportunities through invention. I am most reminded of Thomas Edison’s long work to finally give us usable light bulbs – which have been transformative.
Sir Richard was followed by Simon Bransfield-Garth – the serial CEO brought in by Richard to take the research from the lab and turn it into products and services that customers will pay for.
One of the most significant lessons here has been the truly creative and adaptive behavior of the team to continuously modify their understanding of the markets and to develop new business models, create new supply chains and funding approaches. Probably the most significant step forward to commercialization was the creation of a pay as you go business model. Simon and his team developed a box (Indigo) that combines mobile phone pay as you go technology with a switch that connect s to sources of solar energy to enable people to make micropayments to gather up energy to recharge mobile phones and get LED lighting for 2 – 3 hours each evening. This model and the technology has enabled users (presently in Africa at the bottom of the so called economic pyramid) to get 2 – 3 hours extra per day of their lives for half the cost of filthy kerosene lamps. Game changing strategy as a result of a changed business model. Having said that this is not entirely new (anymore) because organisations such as SELCO in India are also doing the same thing. And Bunker Roy from Barefoot College is addressing the same problem with his own model of engaging grandmothers to earn livelihoods
However, The Big vision of the Eight19 proposal is two fold. First get deep penetration of the Indigo box with built in capability for what Simon described as an energy escalator.
In other words as solar capability increases so there would be greater potential for increased wattage to the off-grid community.
And this would give scope for helping people to move fro one light bulb to say 4 – 6 lights, increased number of phones being charged and new devices coming on such as radio, TV, sewing machines and so forth. All these devices need reliable sources of energy and as societal aspirations increase the energy escalator can play a huge role.
The second part of the vision which makes the whole thing more compelling is to see and understand the transformative impact of such technology to millions of people who live around the equator. They gain more productive hours per day, gain access to more modern devices and appliances and can feel part of the modern world.
To succeed with this vision requires the development of an entire set of systems – whether you call it an ecosystem, supply chains, stakeholders or whatever – the team has to persuade multiple agencies, individuals and others that “this is the way to go”. How to move solar from a subsidy dependent sector competing with vested interests in kerosene and other dirty fuels into a sustainable technology that people (in their millions) would be prepared to buy. Our final speaker for the evening (Seena Rejal) helped paint this picture by talking about how Eight19 had given him a huge potential to leverage his networks and passion for sustainability to bring a buzz and energy through guerilla marketing efforts to the most senior decision makers.
A key tactic was to get the Indigo box into the hands of senior policy makers, industrialists and others. The team also entered and won competitions thus creating greater awareness of their product and service. They raised money from private investors, government grants, and from charitable trusts. It was the vision of alleviating people from darkness that has won them these prizes.
So – what is opportunity recognition? Especially for young graduates?
We had a brief view of this from Seena – who had played a role at Eight19. He summed up why he joined and what the opportunities were for him.
What we learn about opportunity recognition is that it is not a single cognitive construct – it is something that emerges! And means different things to each of the players – not unlike the story defining an elephant from the perspective of 6 blind men!
Slide deck is available on: <iframe src="http://www.slideshare.net/slideshow/embed_code/15064766" width="476" height="400" frameborder="0" marginwidth="0" marginheight="0" scrolling="no"></iframe>
(slide share)
Shai Vyakarnamhttp://www.blogger.com/profile/13998572320761913090noreply@blogger.com0tag:blogger.com,1999:blog-2549873252073190254.post-68214587820879699892012-03-18T11:58:00.001+00:002012-03-18T11:58:05.952+00:00Entrepreneurship education: We need entrepreneurship that is meaningful<a href="https://twitter.com/ShaiVyakarnam" class="twitter-follow-button" data-show-count="false">Follow @ShaiVyakarnam</a><br />
<script>!function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0];if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src="//platform.twitter.com/widgets.js";fjs.parentNode.insertBefore(js,fjs);}}(document,"script","twitter-wjs");</script>Shai Vyakarnamhttp://www.blogger.com/profile/13998572320761913090noreply@blogger.com0tag:blogger.com,1999:blog-2549873252073190254.post-35515124151209306042012-03-18T11:35:00.002+00:002012-03-18T11:37:10.658+00:00We need entrepreneurship that is meaningfulThere is an urgent need to help find ideas and propositions that have the capacity to transform people’s lives. This blog sets out the arguments for doing that and points to a joint venture project that aims to do just that at the Judge Business School, Cambridge.<br /><br />The drivers for a sea change in entrepreneurship started in 1991, when the Berlin Wall came down and when India and China embraced open(ish) market systems. According to Prof Willy Brown Master of Darwin College – there used to be two labour forces, one in the soviet (closed) economic system and the other in the capitalist system. Approximately 1.5billion in each. After 1991 – we have one overall system of 3 billion workers.<br /><br />The impact of such a shift, tied into the internet and telecoms revolution means that we really have to think differently about the world, its resources, opportunities, political stability, empowerment and inclusion of numerous societies. The world is dividing and power bases are changing. There are demographic changes too. Not only is the world “flat” but also at the same time there are increasing new demands. For example the Middle East and North Africa region alone will need to help create over 85 million jobs over the next 10 years or so. How is this going to happen?<br /><br />Meanwhile, due to the seizure of policy makers, individuals and communities are getting on with it – all over the world. Entrepreneurship has become a social movement.<br /><br />Interestingly the notion of the single market system coupled with technology advances in so many fields has started to lower barriers to entry in entrepreneurship. The result is a fabulous growth of innovative companies that have the imagination and management teams to execute. Companies in telecoms, internet have been significant beneficiaries. The other impact of this macro-economic change is that information travels faster, aspirations are raised. Media is also having a huge impact. Some TV formats are democratizing talent shows and giving people increasing level s of hope about their futures. Sure there is a dark side, but the overall impact is going the right way.<br /><br />All these signals have lead to hundreds of start ups, and incubation programmes that further stimulate new venture creation. In my view they are responding to a wider societal need, otherwise they would not fill up so quickly. <br /><br />But, are we really focused on the right questions in entrepreneurship?<br /><br />When you combine this new phenomenon of a social movement, with people who are willing to assist with new venture formation and look at what remains to be done – you get a feeling that it is time to help create meaningful enterprise.<br /><br />We need to harness the technology, the social movement of entrepreneurship and the increasing levels of support for enterprise to help create new ventures that can make a deep impact on society. To be honest this is an antidote for me when I see ventures that only rely on providing convenience shopping for the rich! Nothing wrong with that – but why not instead work on things that can answer questions for more people.<br /><br />Where might we find enterprises that are meaningful?<br /><br />Well there is the UN Millennium Development Goals – poverty, water, health, literacy, infectious diseases and so forth. There is climate change and sustainability. There is health care for the elderly. There is civil rights, human rights, improved and more efficient public services. Civic services. Fair trade, micro lending, family support, child welfare. Frankly only our imagination limits the scope and scale of what we might do that is meaningful. <br /><br />We might wish to limit the boundaries of what is meaningful. You might consider families, community, country or region. Or, to save the planet. At whatever level you see the opportunity it can make a difference and in the words of Guy Kawazaki – make meaning.<br /><br />I was inspired by the use of social media during the so-called Arab Spring. It was one of the most amazing examples of seeing a bottom-up call for change. It was not about making profits and listing for IPO – but it was for something much bigger. It would be wonderful for enterprise agencies to start to stimulate graduates into creative processes to help solve big problems and thus create new ventures that are economically successful with good rewards for their founders and management teams..<br /><br />If you share in this vision and set of values join us at IdeaTransform on the weekend of 20th to 22nd April 2012 in Cambridge. <br /><br />See http://ideatransform.org/ for more information<br />https://twitter.com/#!/ideatransform<br /><br />What is wrong with doing well from doing good?Shai Vyakarnamhttp://www.blogger.com/profile/13998572320761913090noreply@blogger.com2tag:blogger.com,1999:blog-2549873252073190254.post-69503733725463837772011-10-05T05:49:00.003+00:002011-10-05T05:52:28.399+00:00HP buying of Autonomy sparks a public spat and raises questionsWhat a cocktail in the story about the acquisition of Autonomy by HP? The key questions seem to be:<br />About valuation<br /> Is HP over paying for Autonomy? Since there is no science with respect to valuation then surely the value is in the eye of the beholder and whether or not the Board recommends and the shareholders accept. At approx $11bn – this certainly places Autonomy as a huge success in terms of how two graduates and a business plan can turn a College Start-Up into a multi-billion dollar exit. An amusing side story is the comment made by a senior Chinese banker visiting Cambridge who commented that success in China is not measured so much by the value of one exit, but more by the number of companies one can afford to buy!! This is like saying that wealth is measured by the number of cattle one owns and perhaps the aggregate total of alimony being paid out too!!<br />Is it good for Cambridge that a local company is being sold to a US firm? <br />This is harder to answer. One remains optimistic that the total of 9.1% owned by Mike Lynch and his team will convert to local wealth that gets recycled into new ventures through increased business angel type activity. (Mike owns 8.1%). We might look forward to this after the teams have bought their toys and secured their families I guess. The research component will remain in Cambridge, because the sale of a software company means that, in essence, HP has paid for the talent and this, in the main, is unlikely to move to Silicon Valley. <br />Mike Lynch will now head up the software division of HP, reporting directly to Meg Whitman the new CEO of H.P. This means for the first time we have a Cambridge CEO of a strategic Division of a multinational. It is great credit to the Board and advisers of Autonomy, for being able to groom a world class CEO. So far Cambridge has imported all its “big hitters”. For me the really big news is that Mike Lynch and his start-up co-founder Richard Gaunt have proved that founding teams can go all the way. Too often we hear from venture capitalists that there comes a time when a founding team has to be replaced by “grown-ups”. Well, at last we have an exception to provide role model effects to future generations of entrepreneurs.<br />The very public spat between Mike Lynch and Larry Ellison of Oracle seems to have got out of hand, so is the deal really good for Autonomy?<br />The risk to Autonomy does not come from the public entertainment resulting from Larry Ellison’s statements and allegations, but actually from a deeper concern about whether any of the Silicon Valley giants can be good homes for Autonomy? There are several good reasons for HP ownership: - access to global markets, need for high margin business and the change in strategic direction towards software – especially in intelligent search. However, HP has had as many CEOs as the average Premiership Football Club, governance problems, sackings, failed acquisitions, etc.,etc., So one wonders if this Silicon Valley Giant actually has competent management? And Oracle’s leadership is not much more inspired. Perhaps HP has outsmarted Oracle in its purchase of Autonomy because it gains fresh software, insights and capabilities while Oracle might find itself with ageing software that is built on past needs and not on future growth prospects. So – Autonomy is likely to be good for HP and may well shake up Oracle.<br />The track record of the big Silicon Valley companies has been quite awesome in terms of their size and reach, especially when they are led by entrepreneurial founders and leaders. But there seems to come a time when the behaviour of the CEOs of these giant companies is more Silicon Alley (cats) than Silicon Valley.<br />I remain and have to remain optimistic about the future of Autonomy. I am more optimistic that the smart people there will eventually recycle through into new companies and we may get a new generation of serial entrepreneurs, something that has not happened for a very long time in Cambridge. The last wave being when Acorn sold to Olivetti which then sold its research to AT+T who eventually shut down the R+D in Cambridge! Many of the highly successful firms in Cambridge today were the alumni of that set of events.<br />Good karma!Shai Vyakarnamhttp://www.blogger.com/profile/13998572320761913090noreply@blogger.com0tag:blogger.com,1999:blog-2549873252073190254.post-83119414665310083782010-03-05T15:09:00.007+00:002010-03-05T15:27:20.773+00:00Bank of England at 0.5% but unauthorised OD at 29.5% - Entrepreneurs bewareAs an educator and mentor to many small firms - I am regularly asked about the behaviour of banks towards entrepeneurs, small firms and those that are riding through tough times. Why do banks not lend, support, how come I get no assistance when I want to grow and so forth?<br /><br />When I saw the news - that the Bank of England interest is at 0.5% and yet the unauthorised overdraft is at 29.5% - I did feel a sense of outrage. If you go over the limit you have to pay - and I suppose that is "fair enough" - except that the Bank's profit margin is huge. Then here is the rub - you can become "Unauthorised" at the discretion of the bank - it is further in - in the small print - so even if you cause no offence - if the local bank manager decides he no longer wants to support you he can pull the OD facility from you and stick you on the "unauthorised" schedule!! Haha!<br /><br />Before we decide what to do next - look at the small print:<br /><br />About 5 clicks in on a pdf document at Barclays is where I found the charges for those who go over drawn without prior authorisation. Here are some extracts. And the story is the same at a couple of other banks that I checked. <br /><br />"..........to consider making our overdraft service<br />available to you before your account goes overdrawn or before<br />you exceed an agreed overdraft limit. Overdrafts provided in this<br />way are cheaper than unauthorised borrowing.<br />............The interest rate for unauthorised<br />borrowings, including those within the £30 buffer zone, is<br />charged at 29.5 per cent a year..........Additionally, if an item is returned unpaid due to there being<br />insufficient funds in your account, we will charge you an<br />Unpaid Fee of £35 for each such payment, which is our fee for<br />having considered whether to process such payment....."<br />So - there are some serious learning points:<br /><br />Ensure you have a good financial director on your board, someone who knows the local networks of managers at local banks, good accountants etc., and can lobby on your behalf if needed. There are many other tips that migth be available and I am going to leave it to the wisdom of the crowds to populate the internet with ideas and suggestions...Shai Vyakarnamhttp://www.blogger.com/profile/13998572320761913090noreply@blogger.com1tag:blogger.com,1999:blog-2549873252073190254.post-72279721243145542832010-02-12T14:18:00.004+00:002010-02-12T14:30:59.669+00:00Creating and sustaining big visions – is this the real answer to success?I have long felt that unless we get inspired by the notion of solving big problems or finding things that are meaningful to accomplish there is little to sustain a venture. Sure you can go in a tread through the daily grind of buying and selling, making and promoting or playing small games, but to what end?<br />One sentence in a book I found in an Ashram – I think – has done more to keep me focused than almost anything else I have come across and to paraphrase this sentence – it is “when the mind is full of little thoughts – where is the space for big ideas”?<br />It is in this context that I responded to a suggestion by David Carter – a colleague in the Chemical Engineering Department – who kindly also offered to talk to the theme of a need for big visions. As I rambled my way through his suggestion and developed my own view of how best to position this in the minds of nascent entrepreneurs – it seemed obvious! Invite the CEO of the most iconic company in the Cambridge cluster and ask for his views on the notion of big visions.<br />Fortunately – Warren East has agreed and so I look forward to his talk on Enterprise Tuesday on the 23rd Of February. He has agreed to talk about the vision as it was shaped in the early days of ARM – from a collection of a dozen engineers who had to survive the demise of Acorn Computers, through to the shaping of an ambition by an emergent team led by Robin Saxby to now – when ARM has decided to take on the “Elephant in the room” – Intel!!<br />I have met some of Warren’s colleagues who – rightly suggest that ARM is inside Intel already – as the latter are clients of ARM. Business strategy in recent times has led to Intel seeking to acquire ARM. meanwhile ARM is growing from strength to strength http://www.executiveinterviews.net/players/full/default.asp?order=UK03880b - see Warren's comments about the prospects from growth as a result of new products from Apple.<br /><br />So – was the threat of being lost inside a major multinational – the threat of being squashed by the elephant the stimulus that ARM needed to restate their ambitions – to create the next big vision for growth of the business?<br />Warren will address some of these topics along with his own sources of inspiration – those that have given him his insights and confidence to take ARM to the next level.<br />Before we have Warren’s talk and opportunity to ask him tough questions – we have Professor John Mullins (the week before) giving us a reality check by asking if in our plans for new ventures we have a Plan B and helpfully telling us what that looks and feels like. He will base his talk on his new book – based on extensive Silicon Valley experience. He and his co-author Randy Komisar who is Partner at Silicon Valley's leading Venture Capital organisation - Kleiner Perkins Caufield and Byers. Incidentally Randy is also author of a best seller - The Monk and the Riddle.<br /><br /><br />John is a thought leader, a Prof at London Business School and a serial entrepreneur/investor. I am looking forward to his talk as I am engaged in building out an early stage business myself – having raised a second round of funding to cross the chasm from being a research based company to a fully fledged business looking for revenues and customers! Do we need a Plan B? http://faculty.london.edu/jmullins/175.htmShai Vyakarnamhttp://www.blogger.com/profile/13998572320761913090noreply@blogger.com1tag:blogger.com,1999:blog-2549873252073190254.post-87087191413201356142010-01-29T06:51:00.003+00:002010-01-29T06:52:20.779+00:00Grassroots Empowerment Network – An invitation to help make a differenceI am a trustee of GEN, the Grassroots Empowerment Network, which is a small UK based non governmental organisation that supports villagers, mostly from the Meo community in Rajasthan, in taking charge of their own lives and the development of their communities. GEN works with a local partner ngo in India called End Poverty www.endpovertyindia.org . The GEN website tells you more about our work, our news and our activities: www.gen-initiative.org <br /><br />The Meo people of India are an interesting group. Most live in the remoter corners of rural Haryana and Rajasthan, in villages that lack basic facilities such as clean water, power, access to good schools and health services. They have Rajput origins, and follow a form of Islam that until recently has incorporated many Hindu practices. Today external influences are pressing the Meos to pursue a more pure form of Islam. <br /><br />I have been a trustee of the GEN since it started in 2003. I invited Sue Burke, the Chair of the GEN, and Moyna Aicken, another trustee, to come along to the Enterprisers networking session on 13th January at the University of Warwick. They braved the snow on a journey from London and talked to quite a few of you.<br /><br />Getting involved with the GEN and End Poverty<br />All three of us were impressed at the level of interest shown by participating Enterprisers and have been thinking about ways in which we could build on that interest and engage with you more actively. Here are some ideas. Please let me have your thoughts and suggestions about them, or any other ideas you may have.<br /><br />• Contribute to focus groups (London) to discuss and explore practical and sustainable ideas on rural development for the kind of villages where GEN and End Poverty work, bearing in mind the ‘empowerment’ philosophy we hold<br />• Come to a think tank session with trustees of GEN on creative ways of stepping up our fund raising capacity<br />• Help develop our project for an ‘Echoes of India ’ city walk (or walks) in London, Birmingham and elsewhere that will promote east – west understanding and publicise and raise funds for the GEN. We need help with creative research and investigations to generate the content, innovative ideas on different ways to take the idea forward, help with testing the concept in practice, help with getting others involved. It promises to be very interesting and potentially a lot of fun.<br />• Undertake a self funded but GEN- EP supported study visit to the villages supported by GEN and End Poverty on the Haryana / Rajasthan border and let us have your thoughts and feedback on the experience, particularly about overcoming the challenges the villagers face<br />• Take on a 1 – 3 month internship in the villages to assist End Poverty with its work with village development groups. Might include: – needs analysis, business development analysis, offering specific skill development possibilities to children, young people, women and girls. (You pay your fare, we cover your basic local expenses - food, accommodation, transport)<br />• Come to the GEN – EP stakeholder event in a rural area nearish to Delhi when we will meet villagers from the village development groups, visit the villages, hold joint planning sessions between GEN and EP on how to take our partnership forwards – 11th – 13th March. (Sorry it will have to be at your own expense)<br />• Help us – GEN, EP and another small Indian ngo, the Satya Jyoti Trust (www.satya-jyoti.com) , that is based in our area – to work through ways in which we could build on a small SJT women’s project that has already contributed garments to the international Fair Trade Fashion Event in Paris (September 2009). Can you help us to develop a business plan on: – how to expand on the initiative, involve more community based women, increase production, bring items to UK etc? You would have to spend some time in the area to do this.<br /><br />We would like your ideas, great and small, on what would really appeal to you, and how you think you could make the kind of contribution that would make best use of your skills and expertise. I will pass anything you send me to Sue and other GEN trustees who will then continue the dialogue.Shai Vyakarnamhttp://www.blogger.com/profile/13998572320761913090noreply@blogger.com0tag:blogger.com,1999:blog-2549873252073190254.post-72653898290847594872010-01-13T08:01:00.002+00:002010-01-13T08:03:19.801+00:00Nobel Prize winning science –creates a biotech industry, Enterprise Tuesday 19th January 2010Cambridge Antibody Technology (CAT) was founded in the dying days of 1989 to develop human therapeutic antibodies. The early stages were difficult; the underlying science was only half done, and the large pharmaceutical companies and most investors did not believe that antibodies were viable drugs, although now it is an industry with a turnover of more than $25 bn per annum. Sir Gregory Winter (a founder) and Dr Kevin Johnson (an early recruit) will piece together the founding, and the development of the science and business of CAT, including the early development of the blockbuster drug HumiraTM directed against rheumatoid arthritis."<br />The story behind CAT though is just as fascinating and as background here is my attempt to summarize.<br />The creation of the business and the biotech industry goes back to a major misunderstanding about intellectual property ownership and its exploitation. <br />One of the articles is about who is at the heart of the nobel prize (1984) winning science – Milstein or Kohler? (http://www.nature.com/nri/journal/v4/n2/full/nri1265-c1.html) We certainly hear about this issue from many graduates and others who are anxious about how much of their new ideas they feel they can share openly. Ownership of the idea that then leads to a discovery or to a business that succeeds is close to the heart of individuals. And how this ownership of the discovery is subsequently commercialised is also an important debate for Universities, individual researchers, the venture capitalists and management teams.<br />The other part of the controversy is whether or not it was smart to publish and “give away” cell lines and the mice to those who might be competitors. This is a more serious argument and some think that the patenting regime can be stifling and restrictive to the ultimate benefits of society. <br />http://www.nature.com/nbt/journal/v23/n9/full/nbt0905-1047.html<br />There are probably three major themes to this debate. First – whether all new knowledge generated through public funding actually belongs to society anyway – in which case it should be published for wider dissemination and this includes any commercial exploitation. The second line of argument has been that the way patenting and licensing is done – starts to become increasingly defensive and is a broken system and therefore acts against the best interests of what it is actually supposed to encourage. The third is simply that unless one has a system that can be understood the capital and resources from organisations that have the capability to commercialise the science will just not do so. <br />I am not knowledgeable enough to fully comment on this third aspect – but it seems to me that if the opportunity is big enough and the deals are there to be done, is the commercial exploitation not more to do with management and markets than about ring fencing the ownership of IP? In some industries now (e.g. internet) there is a greater push for open source and open innovation and in most technology clusters there is increasing collaborative working.<br />For those of us – who need to understand how or why this science is significant there is a layman’s description of the impact of monoclonal antibodies. http://www.dana.org/news/publications/detail.aspx?id=4278Shai Vyakarnamhttp://www.blogger.com/profile/13998572320761913090noreply@blogger.com0tag:blogger.com,1999:blog-2549873252073190254.post-73011720935520268722009-11-25T10:07:00.007+00:002009-11-25T10:30:48.543+00:00Silicon Valley came to Cambridge - what were the ah ha moments for me?!There was a busy programme of events, masterclasses, workshops, networking, dinners and banter over the two and a half days of the visit by a dozen or so entrepreneurs from Silicon Valley. I attended a number of the formal sessions and the dinner at the Masters Lodge at Trinity College. Apart from the energy and buzz which is so typical of events that gather together entrepreneurs - especially those with credibility what else did I get?<br /><br />A conference with entrepreneurs is soooo much more fun, educational, exciting, stimulating for opportunities and positive thinking - no one even mentioned the recession/credit crunch/difficulties or any such negative challenges. Was this because we mixed Silicon Valley with Silicon Fen? Maybe.<br /><br />There were specifics - such as - where and when can you succeed as a small company innovating against a giant - "when you keep out of the spotlight of the big company". I like the use of such language rather than the dry business speak of professionals.<br /><br />To partner with large companies as an entrepreneurial firm - find yourself an internal champion, get past the gatekeeper to the decision makers (never overestimate the clout of your contact)because decisions in large firms requires the buy-in of many stakeholders.<br /><br />Before you think that partnering is key to your business strategy ask yourself - why can't you just Go For It?<br /><br />To build internet businesses - some key tips:<br /><br />Ensure that you build a fabulous user experience - just think of the simplicity of the google front page.<br /><br />Ask is it scalable and try and establish that fact early in the business cycle.<br /><br />Set yourself tight milestones and make sure you hit them.<br /><br /><br />There were two great sound bites that I took away<br /><br />SMEs die of indigestion rather than starvation<br />Never become half pregnant<br /><br />There was a lot to learn from the two days of oxygen filled events - so a big thank you to everyone that took part in all their different roles. There are an increasing number of pictures, videos, blogs, news items all over the internet. If you are hungry enough - please follow via svc2c.com <br /><br /><br />Pictures on http://www.flickr.com/search/?q=svc2cShai Vyakarnamhttp://www.blogger.com/profile/13998572320761913090noreply@blogger.com2tag:blogger.com,1999:blog-2549873252073190254.post-85383929338649109822009-11-23T11:34:00.002+00:002009-11-23T11:35:17.878+00:00Should entrepreneurs be cross with banks or bankers for the mess we have now?Should entrepreneurs be cross with banks or bankers for the mess we have now?<br />At a debate last week at the Cambridge Union – part of the Silicon Valley Comes to Cambridge event- a few simple facts became obvious – well once we dealt with the noise in the information.<br />We need a banking system that works – full stop. We need it for making transactions happen. We need it for enabling the circular flow of money; enabling the provision of mortgages and lending for short and medium term.<br />The challenge of the Western capitalistic system seems to be that in order to provide these services – governments have instituted legislation, rules and bodies to regulate, largely it seems to me because the industry attracts people who are mesmerised by the making of money – for its own sake rather than because it is an end point of providing a service or product that adds value to society.<br />Usury was seen as evil until not so long ago – I wonder why!<br />So – while a healthy banking system is meant to help a money based economy go round, the way it is administered has lead to all manner of abuse and I do not need to rehearse these arguments here. The summary of the debate included the following issues: That by losing the plot – banks have taken much needed liquidity out of the market place so instead of having access to funds for investments, lending and generally provide for a positive role in the economy we have become distracted instead by issues of abuse and bonus payments. And it seems there is a relentless pressure from the bankers to insist they are worth it!<br />My only quarrel with the debaters would be that they talked about “Global meltdown” “entire economic systems” and so forth deluding themselves that only London and New York mattered...Well guys just in case you do not know where India and China are (as one of the debaters did not seem to know where Iceland was!!) you can find them on any good search engines. <br />In those countries entrepreneurs are somewhat relieved that although their banks are strict, cumbersome and lack in flexibility – at least they have banks they can go to. I think entrepreneurs in the present collapsed system have every reason to be cross with their bankers.Shai Vyakarnamhttp://www.blogger.com/profile/13998572320761913090noreply@blogger.com0